Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence 24 Chicken performance in the Philippines and how they change over time
See what factors influence 24 Chicken performance in the Philippines and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
24 Chicken is ahead of most brands
Sample of brands in the same percentile
An analysis of 24 Chicken' competitors in the Philippines
An analysis of 24 Chicken' competitors in the Philippines
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
24 Chicken's market performance is at the 64th percentile in the Philippines' Cafe & Restaurants industry, indicating an average/above average market standing. This means 24 Chicken captures more customer traffic than 64% of its competitors. Performance peers in the same percentile range include Cow, Thai Mango, Kim's Ramyun, Greenwich, and Lydia's Lechon.
Competitor analysis identifies key rivals and customer preferences. This insight informs strategies to gain market share and improve brand positioning.
The top competitors for 24 Chicken in the Philippines, based on cross-visitation, are Jollibee (19.20%), McDonald's (14.73%), Starbucks (7.59%), KFC (4.91%), and Burger King (4.02%). This indicates that customers who visit 24 Chicken also frequently visit these brands, highlighting them as key competitors for customer traffic.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service and operational efficiency.
24 Chicken experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (78.78%). Traffic is significantly lower during early morning hours (0:00-8:00). This data suggests optimal staffing and resource allocation should focus on the evening peak hours to maximize customer service.
Understanding consumer segments allows for targeted marketing. Gender and generation insights enable tailored campaigns, improving engagement and ROI.
24 Chicken's customer base shows a high affinity towards women (96 index) and men (104 index). Gen Z shows the highest affinity (148 index), followed by Gen Y (83 index) and Gen X (60 index). This suggests that Gen Z consumers are significantly overrepresented among 24 Chicken's customers, while Gen X consumers are underrepresented.