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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Chuy's performance in the United States and how they change over time
See what factors influence Chuy's performance in the United States and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Chuy's' competitors in the United States
An analysis of Chuy's' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Chuy's is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's foot traffic share, revealing its competitive strength and customer preference within the industry.
Chuy's holds a leading position with a percentile of 99, indicating a strong market presence. This places Chuy's in the top 1% of brands, signifying a substantial competitive advantage. Performance peers: Rosati's Pizza, Gordon Ramsay, Wienerschnitzel, Jason's Deli, Piada Italian Street Food, Jet's Pizza.
Customer satisfaction (CSAT) reflects customer loyalty and indicates the likelihood of repeat business and positive word-of-mouth referrals.
Chuy's boasts a 79% overall CSAT, a 2.2 percentage point increase year-over-year, signaling improved customer sentiment. CSAT is highest in Florida (85%) and Arkansas (84%). Virginia shows the biggest CSAT growth of 12.2pp. The dynamic CSAT data shows fluctuations between 76.63 and 79.98 over the reporting period.
Average check reveals spending habits, impacting revenue strategies. Monitoring changes helps adapt menu pricing and promotional offers for profitability.
Chuy's average check is $23.10, a 5.3% decrease year-over-year, suggesting customers are spending less per visit. The highest average check is in Louisiana ($30.00). The dynamic average check fluctuates between $22.88 and $23.25 over the reporting period.
Competitor analysis identifies top rivals, revealing market dynamics and customer preferences to refine strategies and stay competitive.
Chuy's main competitors based on customer cross-visitation are McDonald's (11.87%), Chick-fil-A (9.03%), Taco Bell (6.06%), Whataburger (6.04%), and Texas Roadhouse (5.14%). This indicates customers who visit Chuy's also frequent these brands.
Consumer segments uncover demographics and preferences. Understanding gender and generational mix informs tailored marketing and positioning strategies.
Chuy's customer base shows a high affinity towards women (92 index) and men (108 index). The affinity index is very high for Gen X (126 index), indicating strong overrepresentation, while Gen Y (84 index) and Gen Z (67 index) are underrepresented.