Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence A&W Restaurant performance in the United States and how they change over time
See what factors influence A&W Restaurant performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of A&W Restaurant' competitors in the United States
An analysis of A&W Restaurant' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
A&W Restaurant is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
A&W Restaurant's market performance is in the top 1% of brands, indicating a leading position in the Cafe & Restaurants industry in the United States. This high percentile suggests strong customer preference compared to peers like Habit Burger & Grill, The Big Biscuit, bb.q Chicken, Eggs Up Grill, Pollo Tropical and Giordano's.
Customer satisfaction (CSAT) is vital for measuring brand perception and loyalty, directly impacting repeat business and brand advocacy.
A&W Restaurant's overall customer satisfaction is 72%, showing a slight decrease (-0.1pp) year-over-year. CSAT varies by state, with Arkansas at 92% (decreasing) and Florida at 80% (decreasing the most). Tennessee and Nevada show CSAT growth. Overall satisfaction saw a fluctuation between 70.11 and 74.27 during the analyzed months.
Average check (transaction value) indicates spending habits and pricing effectiveness, influencing overall revenue and profitability.
A&W Restaurant's overall average check is $15.00, a slight decrease (-0.4%) year-over-year. The average check varies by state, with Florida at $23.20 and Colorado at $17.10. The average check experienced a fluctuation between $14.84 and $15.33 during the analyzed months.
Number of outlets reflects brand reach and market penetration, indicating growth potential and customer accessibility.
A&W Restaurant's outlet distribution varies by state. Wisconsin has the highest number of outlets (50), followed by California (46) and Michigan (36). Other states such as Washington and Colorado have 24 outlets each. This indicates varying degrees of market saturation across different regions.
Competitor analysis identifies key rivals and cross-visitation patterns, revealing market dynamics and competitive threats.
A&W Restaurant's customers also visit McDonald's (21.41%), Taco Bell (10.10%), Wendy's (7.82%), Culver's (7.73%), and Burger King (7.34%). McDonald’s has the highest cross-visitation, indicating it's a significant competitor for A&W in the Cafe & Restaurants industry.
Traffic workload analysis reveals peak operational periods, aiding in resource allocation and staffing optimization.
A&W Restaurant experiences the highest traffic workload between 10:00 AM and 7:00 PM, peaking between 12:00 PM and 2:00 PM. Traffic is significantly lower during the night, with minimal activity between midnight and 6:00 AM. This highlights peak hours for customer visits.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographic groups.
A&W Restaurant's customer base shows an over-representation of women (90% affinity index relative to 100) and men (110% affinity index). Gen X is over-represented (125% affinity index), while Gen Y (77% affinity index) and Gen Z (65% affinity index) are under-represented among A&W's customers.