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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Dimassi's Mediterranean Buffet performance in the United States and how they change over time
See what factors influence Dimassi's Mediterranean Buffet performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Dimassi's Mediterranean Buffet' competitors in the United States
An analysis of Dimassi's Mediterranean Buffet' competitors in the United States
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Dimassi's Mediterranean Buffet is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Dimassi's Mediterranean Buffet's MARKET PERFORMANCE is in the top 1% of Cafe & Restaurants brands in the United States, indicating a leading market position. This shows strong customer preference. Performance peers in a similar range include True Food Kitchen, Iron Skillet, Hopdoddy Burger Bar, Noodles & Company and The Original Pancake House.
Customer Satisfaction (CSAT) measures customer happiness and loyalty, impacting brand reputation, repeat business, and overall financial success.
Dimassi's Mediterranean Buffet's overall CSAT is 92%, an increase of 8.3 percentage points year-over-year. Customer satisfaction in California is 95% (up 12.7pp) and 89% in Texas (up 5.7pp). The CSAT dynamic data shows a rise in satisfaction from May (85.20%) to July (95.12%) 2025.
Average Check reveals how much customers spend per visit, reflecting pricing strategy effectiveness and customer spending habits.
Dimassi's Mediterranean Buffet's overall average check is $27.70, up 9.6% year-over-year. The average check in California is $31.20 and in Texas $25.80. The average check shows a slight increase from May ($27.58) to July ($28.08) 2025.
The number of outlets indicates brand reach and expansion, reflecting market penetration and growth strategy success.
Dimassi's Mediterranean Buffet has 21 outlets in Texas and 2 in California. This distribution indicates a strong presence in Texas and a smaller presence in California.
Identifying competitors helps brands understand the competitive landscape, enabling strategic positioning and differentiation.
Customers of Dimassi's Mediterranean Buffet also frequently visit McDonald's (6.78%), Chick-fil-A (4.40%), Starbucks (4.04%), Whataburger (3.68%), and In-N-Out Burger (3.54%). These are the top brands that Dimassi's competes with for customer visits.
Traffic Workload shows when the restaurant is busy. By hours the restaurant measures workload. Revealing peak hours helps optimize staffing and operations.
Dimassi's Mediterranean Buffet's peak traffic workload occurs between 11 AM and 8 PM, with the highest traffic around 1 PM (69.32%). Traffic is minimal between 10 PM and 11 AM.
Understanding consumer segments helps target marketing efforts, tailoring messages to specific groups based on demographics like gender and generation.
Women show high affinity (78) for Dimassi's, while Men are under-indexed (120). Gen X (100) and Gen Y (103) consumers are well-represented, while Gen Z (61) is under-indexed, suggesting a need to attract younger customers.