Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Dimassi's Mediterranean Buffet performance in the United States and how they change over time
See what factors influence Dimassi's Mediterranean Buffet performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Dimassi's Mediterranean Buffet is ahead of most brands
Sample of brands in the same percentile
An analysis of Dimassi's Mediterranean Buffet' competitors in the United States
An analysis of Dimassi's Mediterranean Buffet' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Dimassi's Mediterranean Buffet's market performance is at the 61st percentile, indicating an average/above average market standing. This means the brand outperforms many competitors in foot traffic. Performance peers in a similar range include Gordon Ramsay, A&W Restaurant, Jet's Pizza, The Hampton Social, Condado Tacos, and Pokeworks.
Customer satisfaction (CSAT) reflects how well the brand meets customer expectations, impacting loyalty and repeat business.
Dimassi's Mediterranean Buffet boasts a 94% overall CSAT, a significant 10.9 percentage point increase year-over-year. California leads with 96% CSAT, followed by Texas at 91%. This high CSAT suggests strong customer loyalty and positive brand perception.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer value perception.
Dimassi's Mediterranean Buffet's average check is $27.9, a 7.2% increase year-over-year. California has the highest average check at $30.9, while Texas has an average check of $25.4. The increase suggests successful upselling or price adjustments.
Number of outlets indicates brand reach and market presence, influencing accessibility and brand awareness.
Dimassi's Mediterranean Buffet has 23 outlets in Texas and 2 in California. The concentration in Texas indicates a strong regional presence, while California represents a smaller, potentially growing market.
Identifying top competitors helps understand the competitive landscape and refine strategies for differentiation.
Dimassi's Mediterranean Buffet's top competitors based on customer cross-visitation are McDonald's (5.49%), Chick-fil-A (3.89%), Whataburger (3.27%), Starbucks (3.01%), and Texas Roadhouse (2.65%). This indicates that customers who visit Dimassi's also frequent these popular chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation.
Dimassi's Mediterranean Buffet experiences peak traffic between 11 AM and 7 PM, with the highest workload around 1 PM (70.83%). Traffic is minimal before 11 AM and after 9 PM, suggesting operational adjustments may be needed during off-peak hours.
Understanding consumer segments allows for targeted marketing, improving engagement and ROI.
Dimassi's Mediterranean Buffet's customer base shows a high affinity towards women (84 index) and men (115 index). Gen X shows an affinity of 91, Gen Y shows an affinity of 105, and Gen Z shows an affinity of 74. This data suggests targeted marketing strategies should consider these generational preferences.