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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence China Wok performance in the United States and how they change over time
See what factors influence China Wok performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
China Wok is in the lower 40% of brands
Sample of brands in the same percentile
An analysis of China Wok' competitors in the United States
An analysis of China Wok' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
China Wok's market performance is in the lower 40%, indicating a below average market standing. This suggests that China Wok captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Dutch Valley Restaurant, Little Goat Diner, Malone's, Persis Indian Grill - International Drive, Boudin SF, and Top Pot.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
China Wok's overall customer satisfaction is 67%, unchanged year-over-year. Satisfaction varies by state, with Ohio at 93% and Tennessee at 91%. Texas shows 86%, Indiana 84%, and Georgia 82%. This indicates regional differences in customer experience.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
China Wok's overall average check is $20.60, a 10.4% increase year-over-year. Average check varies by state, with Florida at $26.40, North Carolina at $22.30, Georgia at $20.70, South Carolina at $19.50, and Indiana at $18.60. This suggests regional differences in spending.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
China Wok has 14 outlets in Florida, 9 in Pennsylvania, 7 in North Carolina, Ohio and New York, 6 in Indiana, Georgia and South Carolina, 4 in New Jersey and Maryland. Florida has the highest number of outlets, indicating a strong presence in that state.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
China Wok's top competitors based on cross-visitation are McDonald's (17.97%), Wendy's (7.42%), Dunkin' (7.42%), Chick-fil-A (6.25%), and Burger King (5.08%). This indicates that customers who visit China Wok also frequently visit these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
China Wok experiences peak traffic between 11:00 AM and 8:00 PM, with the highest workload at 6:00 PM (58.79%) and 7:00 PM (59.16%). Traffic is minimal between midnight and 9:00 AM. This data helps optimize staffing during peak hours.
Understanding consumer segments enables targeted marketing and product development strategies.
China Wok's customer base shows a high affinity index for women (103) and Gen X (138), indicating these segments are overrepresented. Men (97) and Gen Y (75) are underrepresented. Gen Z shows an affinity index of 102.