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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence China King performance in the United States and how they change over time
See what factors influence China King performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of China King' competitors in the United States
An analysis of China King' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
China King is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
China King's market performance is at the 46th percentile, indicating a below average/lagging market position. This suggests that China King captures less foot traffic compared to many competitors. Performance peers in the same percentile range include Texas Steakhouse, Zalat Pizza, Captain George's Seafood Restaurant, Tong Sui Desserts & Drinks, Mazzio's Italian Eatery, and Original Tommy's World Famous Hamburgers.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
China King's top competitors based on cross-visitation are McDonald's (17.10%), Taco Bell (7.85%), Burger King (6.63%), Chick-fil-A (6.46%), and Wendy's (6.11%). This indicates that customers who visit China King also frequently visit these fast-food chains, suggesting they are primary alternatives for consumers.
Traffic workload shows peak hours, helping optimize staffing and resource allocation for better service.
China King experiences peak traffic between 5 PM and 6 PM, with 58.23% and 59.28% of the daily workload, respectively. Traffic is minimal between midnight and 9 AM. This data suggests that China King should focus staffing and resources during the evening hours to accommodate the higher customer volume.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
China King's customer base shows a high affinity for women (index 94) and men (index 106). Gen X is overrepresented (index 126), while Gen Y (index 79) and Gen Z (index 90) are underrepresented. This suggests that China King appeals more strongly to Gen X compared to younger generations.