Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Mazzio's Italian Eatery is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Mazzio's Italian Eatery performance in the United States and how they change over time
See what factors influence Mazzio's Italian Eatery performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Mazzio's Italian Eatery' competitors in the United States
An analysis of Mazzio's Italian Eatery' competitors in the United States
Top-5 brands that brand's customers also visit
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Cafés & Restaurants
Market Performance reveals brand's foot traffic share, showing competitive strength and customer preference within the Cafe & Restaurants sector.
Mazzio's Italian Eatery is a leading brand with a percentile of 99, indicating it captures a substantial share of customer visits. Its performancePeers include La Mulata | Cuban Restaurant in Miami Beach, Puerto Vallarta, Rakkan Ramen, Outcast, Big Chicken, and Smalls Sliders. This high percentile reflects strong market preference.
Customer Satisfaction (CSAT) reflects customer loyalty and service quality, directly impacting brand reputation and repeat business.
Mazzio's Italian Eatery's overall CSAT is 61%, up 2.7 percentage points year-over-year. Georgia shows the highest CSAT at 96%, while Texas has a CSAT of 64%. This indicates positive customer perception, especially in Georgia, with opportunities to improve in Texas.
Average Check (Avg Check) indicates customer spending per visit, impacting revenue. Tracking it helps optimize pricing and promotions.
Mazzio's Italian Eatery's overall average check is $19.2, a 1.6% increase year-over-year. Texas has the highest average check at $25.3, while Missouri's average check is $18.2. This suggests customers in Texas spend more per visit than customers in Missouri.
Identifying key competitors through cross-visitation patterns helps understand market dynamics and competitive positioning in the industry.
Mazzio's Italian Eatery's top competitors are McDonald's (21.65% cross-visitation), Sonic Drive-In (17.07%), Braum's Ice Cream & Dairy Store (13.72%), Taco Bell (9.91%), and Whataburger (7.93%). These brands share customer overlap, suggesting they compete for the same consumer base.
Understanding consumer segments (Gender & Generation) allows for targeted marketing, personalized offers, and improved customer engagement strategies.
Mazzio's Italian Eatery sees a slightly over-indexed affinity from Men (101%) and under-indexed affinity from Women (99%). Gen X shows high affinity (119%), while Gen Y (84%) and Gen Z (58%) are under-indexed. This suggests stronger brand resonance with Gen X.