Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chicken Salad Chick performance in the United States and how they change over time
See what factors influence Chicken Salad Chick performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Chicken Salad Chick is ahead of most brands
Sample of brands in the same percentile
An analysis of Chicken Salad Chick' competitors in the United States
An analysis of Chicken Salad Chick' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chicken Salad Chick's market performance is at the 57th percentile, indicating an average/above average market standing. This means the brand performs better than 57% of its peers. Performance peers in the same percentile range include Lou Malnati's Pizzeria, Handel's Ice Cream, Teriyaki Madness, Bahama Breeze, Adriatic Cafe Italian Grill, and Texas de Brazil.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Chicken Salad Chick's overall customer satisfaction is 81%, a 0.5 percentage point increase year-over-year. Illinois shows the highest CSAT at 93%, with a 12.5 percentage point increase. This indicates strong positive customer sentiment, particularly in Illinois, Missouri, Colorado, Arkansas and Virginia.
Average check reveals customer spending habits, crucial for revenue forecasting and menu optimization.
The overall average check for Chicken Salad Chick is $17.10, a 5.8% increase year-over-year. North Carolina has the highest average check at $19.50. This suggests customers are spending more per visit, potentially due to menu mix or pricing strategies.
Outlet count indicates brand reach and expansion, reflecting market penetration and growth potential.
Chicken Salad Chick has the most outlets in Georgia (44), followed by Texas (42) and Florida (40). This distribution highlights the brand's strong presence in the Southeast region of the United States.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
Chicken Salad Chick's top competitors based on cross-visitation are McDonald's (11.44%), Chick-fil-A (10.96%), Wendy's (5.75%), Taco Bell (5.38%), and Cracker Barrel Old Country Store (4.90%). This indicates that customers who visit Chicken Salad Chick also frequent these fast-food and casual dining establishments.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Chicken Salad Chick experiences peak traffic between 12:00 PM and 1:00 PM, with the highest traffic workload at 68.94. Traffic starts to pick up at 10:00 AM and declines after 6:00 PM. This data helps optimize staffing levels during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Chicken Salad Chick's customer base shows a high affinity towards women (126 index) and Gen X (126 index). Gen Y (78 index) and Gen Z (80 index) are under-indexed. This suggests that marketing efforts should focus on women and Gen X, while exploring strategies to engage younger generations.