Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Caribou Coffee performance in the United States and how they change over time
See what factors influence Caribou Coffee performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Caribou Coffee' competitors in the United States
An analysis of Caribou Coffee' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Caribou Coffee is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals a brand’s share of foot traffic, reflecting its competitive strength and customer preference in the industry.
Caribou Coffee is a leading brand with a market performance percentile of 99 in the United States. This indicates a very strong market position. Performance peers in a similar range include Fudpucker's Beachside Bar & Grill, Eddie Merlot's, Kingdom Sushi, Bahama Breeze, Just Salad, and Cafe Rio Fresh Modern Mexican.
Customer satisfaction (CSAT) indicates brand loyalty and customer experience, impacting revenue, retention, and brand reputation.
Caribou Coffee's overall customer satisfaction is 75%, a decrease of 7.9 percentage points year-over-year. CSAT varies by state, with Missouri at 95% (up 4.7pp) and Florida at 78% (down 4.1pp). This suggests regional differences in customer experience.
Average check reflects customer spending per visit, vital for revenue insights and pricing strategy effectiveness.
Caribou Coffee's average check is $9.6, an increase of 13.1% year-over-year. Average check also varies by state, with Florida at $10.9 and Minnesota at $9.6. The average check shows an indicator of customer spending habits.
Outlet count indicates market presence and expansion, influencing brand reach and accessibility to customers.
Caribou Coffee has 294 outlets in Minnesota, representing its largest market presence. Wisconsin has 51 outlets. Other states have significantly fewer, showing strong concentration in a few core markets.
Understanding competitors reveals market dynamics and customer choices, guiding strategic positioning and differentiation.
Caribou Coffee's top competitors by cross-visitation are McDonald's (14.79%), Culver's (9.69%), Starbucks (9.24%), Dairy Queen (6.63%), and Taco Bell (6.46%). These brands capture a portion of Caribou Coffee's customer base.
Traffic workload reveals peak hours and customer flow, optimizing staffing, inventory, and marketing efforts.
Caribou Coffee experiences peak traffic between 8 AM and 11 AM, with the highest workload at 10 AM (62.88%). Traffic is minimal before 5 AM and after 8 PM, indicating customer preference for morning and midday visits.
Consumer segments guide targeted strategies, optimizing products, messaging, and channels for engagement.
Caribou Coffee's consumer base shows that Women are over-represented (112 affinity index) relative to the average consumer, while Men are under-represented (89 affinity index). Gen X is over-represented (110), while Gen Y (92) and Gen Z (77) are under-represented.