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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Café Zupas performance in the United States and how they change over time
See what factors influence Café Zupas performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Café Zupas is right in the middle
Sample of brands in the same percentile
An analysis of Café Zupas' competitors in the United States
An analysis of Café Zupas' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Café Zupas' market performance is at the 51st percentile, placing it in the average/above average range. This indicates a moderate market presence compared to its peers. Performance peers in the same percentile range include Der Dutchman, Godfather's Pizza, La Granja, Sol Agave, Bluestone Lane, and Gus's World Famous Fried Chicken.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term growth.
Café Zupas has an overall CSAT of 69%, a decrease of 8.6 percentage points year-over-year. CSAT varies by state, with Ohio and Nevada at 78%, Minnesota at 75%, Idaho at 74%, and Illinois at 70%. The downward trend suggests a need to address factors impacting customer experience.
Average check reveals customer spending habits and pricing effectiveness, crucial for revenue optimization and profitability.
The overall average check for Café Zupas is $17.90, a 0.6% increase year-over-year. Average check varies by state, with Illinois at $19.20, Nevada at $18.50, Arizona at $18.20, Utah at $17.80, and Minnesota at $17.50. The slight increase indicates a positive trend in customer spending.
Outlet count indicates brand reach and market penetration, influencing brand visibility and accessibility to customers.
Café Zupas has the highest number of outlets in Utah (30), followed by Arizona (13), Minnesota (11), Nevada (8), Wisconsin (6), Illinois (6), Idaho (5), and Ohio (2). This distribution highlights the brand's stronger presence in certain states compared to others.
Identifying key competitors helps refine strategies, understand market dynamics, and improve competitive positioning.
The top competitors for Café Zupas, based on cross-visitation, are McDonald's (10.74%), Starbucks (6.60%), Culver's (5.43%), Wendy's (5.43%), and Chick-fil-A (5.30%). This indicates that customers who visit Café Zupas also frequently visit these fast-food and cafe chains.
Traffic workload analysis optimizes staffing, resource allocation, and operational efficiency during peak hours.
Café Zupas experiences peak traffic workload between 11 AM and 7 PM, with the highest workload at 12 PM (69.46%) and 1 PM (68.60%). Traffic is minimal during early morning and late-night hours, indicating the need for staffing adjustments based on hourly demand.
Understanding consumer segments enables targeted marketing, personalized experiences, and improved customer engagement.
Café Zupas' customer base shows a high affinity towards women (114 index) and Gen Z (134 index). Men are under-indexed (87 index). Gen X and Gen Y are slightly under-indexed (95 index). This suggests that marketing efforts could be tailored to appeal to women and Gen Z.