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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Café Martínez performance in the Argentina and how they change over time
See what factors influence Café Martínez performance in the Argentina and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Café Martínez is in the top 6% of brands
Sample of brands in the same percentile
An analysis of Café Martínez' competitors in the Argentina
An analysis of Café Martínez' competitors in the Argentina
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Café Martínez holds a market performance percentile of 94 in Argentina's Cafe & Restaurants industry, indicating a leading position. This means the brand captures a significant share of customer traffic compared to its peers. Competitors in a similar range include Kentucky.
Competitor analysis identifies key rivals and customer overlap, informing strategies to differentiate and capture market share effectively.
McDonald's (9.86%) is the most cross-visited brand by Café Martínez's customers, followed by Havanna (4.79%) and Mostaza (3.71%). This suggests a significant overlap in customer preferences between these brands, indicating potential competitive threats and opportunities.
Traffic workload by hours reveals peak operational times, enabling optimized staffing, resource allocation, and enhanced customer service strategies.
Café Martínez experiences peak traffic between 16:00 and 18:00, with the highest workload at 17:00 (68.55%). Traffic is lowest in the early morning hours (1:00-5:00). This data informs staffing and resource allocation strategies.
Understanding consumer segments by gender and generation enables targeted marketing, personalized experiences, and improved customer engagement strategies.
Women show high affinity (110 index) towards Café Martínez, while men are under-indexed (89 index). Gen X shows high affinity (124 index), while Gen Y (84 index) and Gen Z (86 index) are under-indexed. This suggests targeted marketing towards women and Gen X could be effective.