Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Grido Helado performance in the Argentina and how they change over time
See what factors influence Grido Helado performance in the Argentina and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Grido Helado' competitors in the Argentina
An analysis of Grido Helado' competitors in the Argentina
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Grido Helado is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Grido Helado holds a leading market performance position in Argentina's cafe & restaurants industry with a percentile of 99.00. This indicates a strong competitive position. Performance peers in the same range include: Sabores Express, DANDY, Havanna, Burger King, El desembarco, and Big Pons San.
Customer satisfaction (CSAT) reflects customer happiness, directly impacting loyalty, repurchases, and positive word-of-mouth, which boosts brand reputation and revenue.
Grido Helado's overall CSAT stands at 78.00%, a 4.1pp increase year-over-year, indicating improved customer happiness. Chubut Province shows the highest CSAT at 97.00%, while Chaco shows a decrease of -2.6pp, suggesting areas for targeted improvements.
Outlet count signifies brand reach and market presence. Growth indicates expansion, boosting accessibility and brand visibility to attract more customers.
Grido Helado has 432 outlets in Buenos Aires, showcasing its strongest market presence. Córdoba Province follows with 267 outlets. This distribution reflects strategic focus on key regions within Argentina.
Competitor analysis reveals competitive landscape, guiding strategic decisions. Understanding overlaps in customer base informs targeted marketing and retention efforts.
McDonald's (14.99%) is the top competitor for Grido Helado, indicating significant customer overlap. Mostaza (4.83%) and Burger King (3.14%) also show notable cross-visitation, suggesting shared customer preferences.
Traffic workload insights enable efficient staffing and resource allocation. Aligning resources with peak hours improves service and customer satisfaction.
Grido Helado experiences peak traffic between 16:00 and 21:00, with the highest workload around 18:00. This data suggests optimal staffing during these hours to maximize customer service.
Consumer segment insights enable targeted marketing. Tailoring strategies to specific demographics increases engagement and conversion rates for improved ROI.
Women are overrepresented (86%) among Grido Helado customers, while Men are underrepresented (114%). Gen X, Gen Y and Gen Z all have affinity values near 90%, indicating a balanced mix of consumers.