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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Grido Helado performance in the Argentina and how they change over time
See what factors influence Grido Helado performance in the Argentina and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Grido Helado' competitors in the Argentina
An analysis of Grido Helado' competitors in the Argentina
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Grido Helado is in the top 15% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Grido Helado's market performance is at the 85th percentile, indicating an above-average market standing. This means Grido Helado captures more customer traffic than most competitors. Performance peers in the same percentile range include Outback Steakhouse, DANDY, La Panera Rosa, and Big Pons San.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and word-of-mouth, which drives business growth.
Grido Helado's overall CSAT is 77%, a 2.7 percentage point increase year-over-year, showing improved customer happiness. Chubut Province and Formosa have the highest CSAT at 93%. The CSAT trend shows a fluctuation between 73.56% and 79.35% during the reporting period.
Number of outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Grido Helado has 452 outlets in Buenos Aires, representing the largest concentration. Córdoba Province follows with 285 outlets, and Santa Fe with 137. This distribution highlights key markets for Grido Helado in Argentina.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's is the top competitor with a cross-visitation rate of 14.30%. Mostaza has a 4.47% cross-visitation rate, followed by Burger King at 3.04%. Havanna and Café Martínez have cross-visitation rates of 2.83% and 1.94%, respectively. This indicates shared customer interest.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation to maximize customer service.
Grido Helado experiences peak traffic between 4 PM and 6 PM, with the highest workload at 5 PM (55.51%). Traffic is also high from 12 PM to 3 PM. The lowest traffic occurs between 1 AM and 7 AM.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific groups for increased engagement.
Women have an affinity index of 90, while men have an affinity index of 111. Gen X has an affinity index of 92, Gen Y has 93, and Gen Z has 101. Men and Gen Z are overrepresented among Grido Helado's consumers.