Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Argentina and how they change over time
See what factors influence Burger King performance in the Argentina and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Argentina
An analysis of Burger King' competitors in the Argentina
In Cafés & Restaurants
·Aug – Oct 25
Burger King is in the top 13% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King's market performance in Argentina is at the 87th percentile, indicating an above average market standing. This means Burger King captures more customer traffic than most competitors. Performance peers in the same percentile range include DANDY, Outback Steakhouse, Havanna, Almacén de Pizzas, and Cerveza Patagonia - Refugio.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's is the top competitor for Burger King in Argentina, with a cross-visitation rate of 25.98%. Other notable competitors include Mostaza (6.95%), Café Martínez (4.42%), Grido Helado (3.85%), and Starbucks (3.78%). This indicates a significant overlap in customer base, requiring Burger King to differentiate effectively.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Burger King in Argentina experiences peak traffic between 12:00 PM and 9:00 PM, with the highest workload around 2:00 PM (60.26%). Traffic is lowest in the early morning hours. This data helps optimize staffing and resource allocation to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Burger King's customer base in Argentina shows a higher affinity towards women (92%) and Gen Z (129%), while Gen Y is under-indexed (83%). Gen X is slightly over-indexed (109%). This suggests marketing efforts should focus on appealing to these key demographics to maximize engagement.