Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Romania and how they change over time
See what factors influence Burger King performance in the Romania and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Romania
An analysis of Burger King' competitors in the Romania
In Cafés & Restaurants
·Jun – Aug 25
Burger King is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Burger King's market performance in Romania is at the 74th percentile, indicating an above-average market standing. This suggests Burger King outperforms many competitors in attracting customers. Performance peers in the same percentile range include Nor Sky Casual Restaurant, Leon Gourmet Bakery, PUB 13 - Restaurantul Cetății, and Trattoria Buongiorno.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting repeat business and overall revenue growth.
Burger King in Romania boasts an 81% customer satisfaction rate, a 7.9 percentage point increase year-over-year. This indicates a strong positive customer sentiment. Iași and Constanța show the highest CSAT at 95%. The CSAT trend shows fluctuations, peaking in June 2025.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting in the restaurant industry.
The average check for Burger King in Romania varies by county, with Constanța leading at 92 RON. Overall average check data is not available. The average check trend shows slight fluctuations, peaking in July 2025 at 57.52 RON.
Outlet count indicates brand reach and market penetration, influencing accessibility and overall sales volume in different regions.
Burger King has a varying number of outlets across Romanian counties, with Dolj having the most at 3. Constanța, Cluj, Iași, Sibiu, Timiș, and Argeș each have 2 outlets. Ilfov, Mureș, and Vâlcea each have 1 outlet, indicating uneven distribution.
Identifying key competitors helps refine strategies, understand market dynamics, and capture a larger share of the target audience.
Burger King's top competitors in Romania, based on cross-visitation, are McDonald's (14.56%), KFC (13.92%), FRYDAY (6.96%), Starbucks (5.38%), and Mesopotamia (3.80%). This indicates that customers who visit Burger King also frequently visit these establishments.
Traffic workload analysis optimizes staffing, resource allocation, and promotional timing to maximize efficiency and customer satisfaction.
Burger King's peak traffic workload in Romania occurs between 10 AM and 9 PM, with the highest traffic around 2 PM. Traffic is significantly lower during the early morning hours (12 AM to 7 AM). This data suggests optimal staffing and promotional strategies should focus on peak hours.
Understanding consumer demographics enables targeted marketing, product development, and personalized customer experiences for better engagement.
Burger King's consumer base in Romania shows a higher affinity among women (84%) and men (113%). Gen Z (114%) and Gen Y (107%) show higher affinity, while Gen X (80%) is under-indexed. This suggests targeted marketing towards Gen Z and Gen Y could be effective.