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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mesopotamia performance in the Romania and how they change over time
See what factors influence Mesopotamia performance in the Romania and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mesopotamia' competitors in the Romania
An analysis of Mesopotamia' competitors in the Romania
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Mesopotamia is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mesopotamia's market performance is at the 72nd percentile, indicating an average/above average market standing in Romania's Cafe & Restaurants industry. This means Mesopotamia outperforms many competitors. Performance peers in the same range include Pescăruș, Prăvălie Sergiana, Nor Sky Casual Restaurant, Leon Gourmet Bakery, PUB 13 - Restaurantul Cetății, and Burger King.
Customer satisfaction reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Mesopotamia's overall customer satisfaction (CSAT) is 61%, a 5 percentage point increase year-over-year. Gorj county shows the highest CSAT at 80% but a decrease of 4.2pp. Timiș and Arad show significant CSAT growth. CSAT decreased from 72.46% in May to 52.63% in July 2025.
Average check measures the typical customer spend, crucial for understanding revenue trends and pricing strategy effectiveness.
Mesopotamia's overall average check data is not available. Constanța has the highest average check at 95.3 RON. Arad's average check is 79.2 RON. The average check increased from 58.99 RON in May to 73.96 RON in July 2025.
Outlet count indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Mesopotamia has the most outlets in Prahova (5). Bihor and Timiș each have 4 outlets. Iași, Argeș and Brașov each have 3 outlets. Constanța, Cluj, Sibiu and Arad each have 2 outlets.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's is the top competitor with a cross-visitation rate of 16.74%. KFC follows at 6.39%. Burger King, Tucano Coffee, and FRYDAY also show cross-visitation, indicating shared customer bases.
Traffic workload analysis reveals peak hours, enabling optimized staffing and resource allocation for better customer service.
Mesopotamia experiences peak traffic workload between 10:00 and 21:00, with the highest workload around 17:00-19:00 (approximately 56%). Traffic is minimal between 22:00 and 8:00.
Understanding consumer segments allows for targeted marketing, improving engagement and maximizing ROI by tailoring strategies.
Women (76%) are over-represented among Mesopotamia's consumers. Men are also over-represented (120%). Gen X (138%) shows the highest affinity, while Gen Y (91%) and Gen Z (80%) are under-represented.