Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Biscuitville performance in the United States and how they change over time
See what factors influence Biscuitville performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Biscuitville is right in the middle
Sample of brands in the same percentile
An analysis of Biscuitville' competitors in the United States
An analysis of Biscuitville' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Biscuitville's market performance is average, with a percentile of 50. This indicates a moderate market presence. Performance peers in the same percentile range include Crafty Crab, The Hive Buckhead, and Uncle Julio's.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Biscuitville's overall customer satisfaction is 75%, a decrease of 2.1 percentage points year-over-year. South Carolina shows the highest satisfaction at 75% with an increase of 1.4 percentage points, while North Carolina shows 74% with a decrease of 3.2 percentage points.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
Biscuitville's overall average check is $10.90, a 1.2% increase year-over-year. Virginia has the highest average check at $11.80. North Carolina has the lowest average check at $10.80.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Biscuitville has 70 outlets in North Carolina, 11 in South Carolina, and 6 in Virginia. North Carolina represents the largest market for Biscuitville in terms of outlet presence.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation.
Biscuitville's top competitors based on cross-visitation are McDonald's (17.48%), Chick-fil-A (14.43%), Bojangles (10.98%), Taco Bell (7.93%), and Wendy's (7.83%). This indicates significant overlap in customer base with these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Biscuitville experiences peak traffic between 8 AM and 10 AM, with the highest workload at 9 AM (67.71%). Traffic is minimal from 2 PM to 5 AM, indicating a strong breakfast and brunch focus.
Understanding consumer segments enables targeted marketing, enhancing engagement and brand resonance.
Women are overrepresented among Biscuitville's consumers (87% affinity), while men are also overrepresented (113% affinity). Gen X shows high affinity (136%), while Gen Y (66%) and Gen Z (67%) are under-indexed.