Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Billy The Grill performance in the Brazil and how they change over time
See what factors influence Billy The Grill performance in the Brazil and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Billy The Grill' competitors in the Brazil
An analysis of Billy The Grill' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Billy The Grill is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Billy The Grill's Market Performance is at the 99th percentile, indicating a leading position in Brazil's Cafe & Restaurants industry. This signifies strong customer preference and a high competitive standing. Performance peers in the same range include Kadô Sushi Bar, Dona Baunilha, Di Paolo, Rei do Mate, Amazônia na Cuia Marco, and SAVATORE BURGER.
Customer Satisfaction (CSAT) reflects how well the brand meets customer expectations, influencing loyalty and repeat business.
Billy The Grill's overall CSAT is 83%, with an 8.4 percentage point increase year-over-year, showing improved customer happiness. The Southeast Region mirrors this, with 83% satisfaction. This indicates positive experiences across locations.
Average Check reveals customer spending per visit, crucial for revenue analysis and pricing strategy effectiveness.
Billy The Grill's overall Average Check is 60.9 BRL, an 8.2% increase year-over-year, suggesting customers are spending more per visit. The Southeast Region matches this value, reflecting consistent spending habits.
Number of Outlets indicates brand reach and expansion, reflecting market presence and growth strategy.
Billy The Grill has 42 outlets in the Southeast Region. This shows the geographical presence of the brand, with 100% of current outlets located in this region. It highlights a focused market presence within this area.
Competitor analysis identifies key rivals, informing competitive strategies and differentiation efforts.
Billy The Grill's top competitors based on customer cross-visitation are Burger King (9.58%), Bob's (5.39%), McDonald's (4.79%), KFC (4.79%), and Bobs Burgers - (Shopping Plaza Rio das Ostras) (3.59%). This data suggests that customers who visit Billy The Grill also frequent these fast-food chains.
Traffic Workload reveals peak hours, aiding staffing and marketing strategies for optimal service and promotion timing.
Billy The Grill experiences peak traffic between 10 AM and 9 PM, with the highest workload around 2 PM. Minimal traffic is observed during early morning hours (0-7 AM), indicating specific operational demands throughout the day.
Consumer segments help tailor marketing by understanding demographic preferences (gender, generation) for relevant engagement.
Women are overrepresented in Billy The Grill's customer base (affinity index 103), while men are slightly underrepresented (97). Gen Y has a high affinity (131), Gen Z also shows above-average affinity (118), and Gen X are underrepresented (33).