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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Bob's performance in the Brazil and how they change over time
See what factors influence Bob's performance in the Brazil and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bob's' competitors in the Brazil
An analysis of Bob's' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Bob's is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing competitive strength and customer preference in the industry.
Bob's holds a leading market performance in Brazil's Cafe & Restaurants industry with a percentile of 99, placing it in the top 1% of brands. This indicates strong customer preference and competitive strength, on par with Mania de Churrasco! Prime Steak & Burger, Mundo Animal Lanchonete Temática, Habib's, Giraffas, Cacau Show - Chocolates, and Subway.
Customer satisfaction reflects brand perception. Tracking CSAT helps improve service, build loyalty, and sustain a competitive edge.
Bob's customer satisfaction in Brazil is strong, with an overall CSAT of 86%, a 24.8pp increase year-over-year. The North Region shows the highest CSAT at 91%, while the South Region lags at 79%. This data suggests overall positive customer sentiment, but with regional variations to address.
Average check measures customer spending per visit, showing pricing power and the effectiveness of upselling strategies.
Bob's average check in Brazil is 47.3 BRL, a 4.1% increase year-over-year. The North Region has the highest average check at 51.3 BRL, while the Southeast Region has the lowest at 45.6 BRL. Overall positive trend with regional differences.
Outlet count indicates market presence. More outlets can mean greater accessibility, brand recognition, and revenue potential.
Bob's has a strong presence in Brazil, with 413 outlets in the Southeast Region. The Northeast Region has 221 outlets, followed by the South Region with 137. This distribution highlights regional strengths and areas for potential expansion.
Competitor analysis informs strategy. Seeing overlap reveals shared customers, aiding targeted campaigns and differentiation efforts.
Bob's main competitors in Brazil, based on cross-visitation, are McDonald's (10.97%), Burger King (6.78%), and Subway (3.37%). Coco Bambu (2.47%) and Cacau Show - Chocolates (1.95%) also see customer overlap. This highlights the competitive landscape.
Traffic workload reveals peak hours. Knowing the busiest times helps optimize staffing, marketing, and overall operations.
Bob's experiences peak traffic workload between 10:00 and 21:00 in Brazil, with the highest workload occurring between 16:00 and 18:00. Understanding the business' traffic patterns allows for resource allocation.
Consumer segments enable targeted approaches. Knowing segment affinity informs marketing, offerings, and overall brand positioning.
Bob's in Brazil shows high affinity with women (97 index) and men (103 index). Gen Y (105 index) and Gen Z (102 index) are overrepresented, while Gen X (92 index) is underrepresented, which informs targeted marketing.