Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Brazil and how they change over time
See what factors influence Burger King performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Burger King is in the top 9% of brands
Sample of brands in the same percentile
An analysis of Burger King' competitors in the Brazil
An analysis of Burger King' competitors in the Brazil
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King's market performance in Brazil is at the 91st percentile, indicating a leading position. This means Burger King captures a significant share of customer traffic compared to its peers. Performance peers in adjacent percentile range: McDonald's.
Competitor analysis identifies key rivals and customer cross-visitation, informing competitive strategies.
McDonald's is the top competitor for Burger King in Brazil, with a cross-visitation rate of 19.44%. Outback Steakhouse, Habib's, Coco Bambu and Subway also show notable cross-visitation, indicating shared customer bases.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation.
Burger King in Brazil experiences peak traffic between 11 AM and 10 PM, with the highest workload around 6-7 PM. Traffic is lowest between 3 AM and 6 AM, reflecting typical restaurant hours.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies.
Women are over-represented among Burger King's customers in Brazil (affinity index of 78), while men are significantly over-represented (affinity index of 122). Gen X and Gen Y are slightly over-represented (109 and 101 respectively), while Gen Z is under-represented (63).