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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Brazil and how they change over time
See what factors influence Burger King performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Brazil
An analysis of Burger King' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Burger King is in the top 9% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Burger King's market performance in Brazil is at the 91st percentile, indicating a leading position. This means Burger King outperforms most competitors in foot traffic. Performance peers include Mundo Animal Lanchonete Temática, Mania de Churrasco! Prime Steak & Burger, Bob's, Habib's, and Outback Steakhouse.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and revenue. Tracking CSAT helps identify areas for service improvement.
Burger King's overall CSAT in Brazil is 46%, a 5.4 percentage point increase year-over-year. The Northeast Region shows the highest CSAT at 63%, while the South and Southeast Regions both have a CSAT of 44%. The North Region experienced a decrease in CSAT.
Average check (transaction value) indicates spending per customer, crucial for revenue analysis and pricing strategy optimization.
The overall average check for Burger King in Brazil is 52 BRL, a 6.9% increase year-over-year. The North Region has the highest average check at 56 BRL, while the Northeast Region has the lowest at 48.1 BRL.
Outlet count reflects brand reach and market penetration. Growth indicates expansion and accessibility to customers.
Burger King has the most outlets in the Southeast Region of Brazil, with 583 locations. The South Region has 127 outlets, followed by the Northeast (94), Central-West (86), and North (38) Regions.
Identifying top competitors helps understand market dynamics and benchmark performance against key industry players.
McDonald's is the top competitor for Burger King in Brazil, with a cross-visitation rate of 19.76%. Other competitors include Outback Steakhouse (3.28%), Habib's (2.85%), Coco Bambu (2.45%), and Subway (1.74%).
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand.
Burger King in Brazil experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest workload occurring at 7:00 PM (54.44%). Traffic is lowest between 4:00 AM and 8:00 AM.
Understanding consumer demographics allows for targeted marketing, product development, and tailored customer experiences.
Burger King's consumer base in Brazil shows a higher affinity towards women (79%) and men (122%). Among generations, Gen X shows a high affinity (109%), followed by Gen Y (98%) and Gen Z (71%).