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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Billy Sims BBQ performance in the United States and how they change over time
See what factors influence Billy Sims BBQ performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Billy Sims BBQ' competitors in the United States
An analysis of Billy Sims BBQ' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Billy Sims BBQ is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Billy Sims BBQ's market performance is in the top 1% in the United States, indicating a leading position. This high percentile signifies strong market presence and customer preference compared to its peers like Bad Monkey, Off The Hook, and others.
Customer satisfaction (CSAT) is crucial as it reflects customer loyalty, impacts brand reputation, and drives business growth through repeat purchases and positive word-of-mouth.
Billy Sims BBQ's overall CSAT is 71%, a 4.8 percentage point increase year-over-year. Michigan shows the highest CSAT at 86% with substantial growth. This indicates improved customer experiences, particularly in Michigan, driving positive brand perception and loyalty.
Average check reveals customer spending habits and pricing effectiveness. Tracking changes informs menu optimization and revenue strategies.
The overall average check for Billy Sims BBQ is $21.70, a 7.6% increase year-over-year. Wisconsin has the highest average check at $24.80. This suggests increased customer spending or effective pricing strategies, impacting revenue positively.
Outlet count indicates brand reach and market penetration. Changes reflect expansion, contraction, or strategic resource allocation.
Billy Sims BBQ has 22 outlets in Oklahoma, representing the majority of its locations. Kansas has 7 outlets, while Wisconsin, Michigan and Iowa each have only 1 or 2. This distribution highlights Oklahoma as the core market.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation informs competitive strategies and marketing efforts.
McDonald's is the top competitor for Billy Sims BBQ, with a 14.22% cross-visitation rate. Braum's and Sonic Drive-In also show significant customer overlap. This indicates customers of Billy Sims BBQ frequently visit these brands.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to enhance customer experience and optimize operations.
Peak traffic workload for Billy Sims BBQ occurs between 11 AM and 7 PM, with the highest volume around noon and 1 PM. Minimal traffic is observed during early morning hours. This insight allows for optimized staffing.
Analyzing consumer segments by gender and generation informs targeted marketing and positioning strategies based on affinity insights.
Women show a high affinity (90) while Men are overrepresented (109). Gen X are overrepresented (126), indicating a higher affinity compared to Gen Y (71) and Gen Z (73), which are under-indexed.