Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Big Bad Breakfast performance in the United States and how they change over time
See what factors influence Big Bad Breakfast performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Big Bad Breakfast is right in the middle
Sample of brands in the same percentile
An analysis of Big Bad Breakfast' competitors in the United States
An analysis of Big Bad Breakfast' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Big Bad Breakfast's market performance is at the 48th percentile, indicating a below average/lagging position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Sexy Fish Miami, Twistee Treat, Eddie V's Prime Seafood, El Fénix, Provaré, and Francesca's.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term growth.
Big Bad Breakfast has an overall customer satisfaction of 83%, a decrease of 1.1 percentage points year-over-year. Florida and Alabama show the highest CSAT at 87%, while Mississippi has the lowest at 85%. The trend from June to August 2025 shows a slight decline in CSAT.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
The overall average check for Big Bad Breakfast is $22.60, a decrease of 2.4% year-over-year. North Carolina has the highest average check at $25.00, while Mississippi has the lowest at $22.90. The average check fluctuated between $23.55 and $23.58 in June and July 2025, before dropping to $19.45 in August.
Outlet count indicates brand reach and expansion, influencing market presence and accessibility.
Big Bad Breakfast has the most outlets in Alabama (8), followed by Tennessee (6). Kentucky has 3 outlets, while Florida, South Carolina, and Arkansas each have 2. North Carolina and Mississippi each have 1 outlet. This distribution highlights the brand's stronger presence in certain Southeastern states.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
The top competitors for Big Bad Breakfast, based on cross-visitation, are McDonald's (8.85%), Chick-fil-A (7.99%), Waffle House (5.73%), Cracker Barrel Old Country Store (5.21%), and Starbucks (4.17%). This indicates that customers who visit Big Bad Breakfast also frequently visit these fast-food and casual dining chains.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
Big Bad Breakfast experiences peak traffic between 9 AM and 12 PM, with the highest workload at 10 AM (61.31%). Traffic starts increasing at 7 AM, peaks mid-morning, and declines significantly after 2 PM. There is no traffic between 3 PM and 6 AM.
Understanding consumer segments enables targeted marketing and product development strategies.
Women show a high affinity (92) for Big Bad Breakfast, while Men are over-represented (108). Gen X is over-represented (131), indicating a high affinity. Gen Y (86) and Gen Z (64) are under-represented, suggesting lower affinity compared to the average consumer.