Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Twistee Treat performance in the United States and how they change over time
See what factors influence Twistee Treat performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Twistee Treat' competitors in the United States
An analysis of Twistee Treat' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Twistee Treat is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand strength and customer preference in the industry via share of foot traffic.
Twistee Treat's market performance is leading with a 99th percentile, placing it in the top 1% of brands. This signifies a strong competitive position. Performance peers include Pappasito's Cantina, Boucherie, Agave & Rye, Newk's Eatery, Zeke's, and Peter Piper Pizza, all positioned in the same leading percentile.
Customer satisfaction reflects brand perception, influencing loyalty and repeat business within the cafe sector.
Twistee Treat's overall customer satisfaction is 86%, showing a slight year-over-year decrease of 0.4 percentage points. Satisfaction is high in Florida (86%), but lower in Texas (80%) with a more significant decrease of 10.7 percentage points, suggesting regional performance differences. CSAT decreased from 87.82% to 82.96% over the observed three-month period.
Outlet count reveals brand presence and expansion strategy within the Cafe & Restaurants industry.
Twistee Treat has 42 outlets in Florida and 2 in Texas. This indicates a strong concentration in Florida, with a smaller presence in Texas. Expansion may be focused primarily within Florida.
Competitive analysis identifies key players and customer preferences in the Cafe & Restaurants market.
Twistee Treat's customers also frequently visit McDonald's (14.46%), Chick-fil-A (6.47%), Dunkin' (6.36%), Taco Bell (6.26%), and Wendy's (6.15%). This shows substantial overlap with major fast-food chains, pointing to shared customer bases and competitive pressure.
Traffic workload highlights peak hours, optimizing staffing and service delivery for Twistee Treat.
Twistee Treat experiences peak traffic workload between 18:00 (6 PM) and 20:00 (8 PM), reaching 67.15% of the total workload at 20:00. Traffic starts to pick up around 11:00 AM, gradually increasing throughout the afternoon.
Consumer segments highlight target demographics, informing marketing and product strategies.
Women show high affinity (index 109) towards Twistee Treat. Men are slightly under-indexed (index 92). Gen X displays high affinity (index 113) while Gen Y is under-indexed (index 87). Gen Z also shows high affinity (index 111). These affinity indexes provide insights into segment engagement.