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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
An analysis of Twistee Treat' competitors in the United States
An analysis of Twistee Treat' competitors in the United States
See what factors influence Twistee Treat performance in the United States and how they change over time
See what factors influence Twistee Treat performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Twistee Treat is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Twistee Treat's market performance is at the 48th percentile, indicating a below average/lagging position. This suggests Twistee Treat captures less foot traffic than many competitors. Performance peers in the same percentile range include Hash Kitchen, Pink Tiger on the Wharf, Baires Grill, La Parrilla, Bar Habana and Umi.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Twistee Treat's overall customer satisfaction is 86%, a decrease of 4.1 percentage points year-over-year. CSAT in Florida is 86% (down 3.8pp) and in Texas is 81% (down 10.1pp). The CSAT trend shows a decline from June (88.17%) to August (79.25%), indicating a potential need to address customer concerns.
Number of outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Twistee Treat has 43 outlets in Florida and 2 in Texas. The concentration of outlets in Florida suggests a strong regional presence, while Texas represents a smaller market share.
Competitor analysis identifies key rivals and their market share, informing strategies to gain a competitive edge and attract customers.
Twistee Treat's top competitors based on cross-visitation are McDonald's (13.45%), Chick-fil-A (7.57%), Dunkin' (6.80%), Wendy's (5.72%), and Taco Bell (5.72%). This indicates that customers who visit Twistee Treat also frequently visit these fast-food chains.
Traffic workload by hours reveals peak operational times, enabling efficient staffing and resource allocation to meet customer demand.
Twistee Treat experiences peak traffic workload between 17:00 and 20:00, with the highest workload at 20:00 (66.28%). Traffic is minimal between midnight and 11:00. This data suggests the need for increased staffing during evening hours.
Understanding consumer segments allows for targeted marketing, product development, and personalized experiences, enhancing customer engagement and loyalty.
Twistee Treat's customer base shows a higher affinity among women (106%) compared to men (94%). Gen X is overrepresented (121%), while Gen Y is underrepresented (87%), and Gen Z is slightly overrepresented (102%). This suggests targeted marketing towards women and Gen X could be effective.