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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Beto's performance in the United States and how they change over time
See what factors influence Beto's performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Beto's is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Beto's' competitors in the United States
An analysis of Beto's' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Beto's market performance is in the top 1%, signifying a leading position. This high percentile demonstrates strong market presence and customer preference. Performance peers include Slice House by Tony Gemignani, Federico's Mexican Food, Kusshi, Wild Bill's Tobacco, Captain Hooks Fish & Chicken, and Massis Kabob The Original Kabobery, all at 99th percentile.
Customer satisfaction (CSAT) is a key indicator of customer loyalty and overall brand perception, directly impacting revenue and growth.
Beto's overall CSAT is 70%, a 6.2 percentage point increase year-over-year. In Utah, CSAT is also 70%, with a 6.2 percentage point increase. The CSAT dynamic data shows fluctuations between May and July 2025, with a peak of 73.37% in July, indicating positive customer experiences.
Average check reveals customer spending habits and the effectiveness of upselling strategies, impacting revenue per transaction.
Beto's overall average check is $17.50, a 10.2% increase year-over-year. In Utah, the average check is $17.50. Dynamic data shows fluctuations from May to July 2025, with a high of $19.12 in May and a low of $15.36 in July, reflecting variations in customer spending.
Number of outlets indicates brand reach and market penetration, reflecting expansion strategy and potential revenue streams.
Beto's has 21 outlets in Utah. This represents their current physical presence and market coverage within that state.
Understanding key competitors and customer cross-visitation patterns helps refine competitive strategies and identify market opportunities.
Beto's top competitors based on customer cross-visitation are McDonald's (18.92%), Wendy's (9.46%), Taco Bell (6.76%), In-N-Out Burger (6.76%), and Jack in the Box (5.41%). This reveals the fast-food landscape and the brands that Beto's customers also frequent.
Analyzing traffic workload by hour helps optimize staffing levels and resource allocation to match customer demand.
Beto's experiences peak traffic workload between 10 AM and 12 PM, reaching 67.58% at noon. Traffic gradually decreases throughout the afternoon and evening, with lower activity in the early morning hours. The highest traffic is at 12 PM (67.58%), and the lowest is at 4 AM (4.06%).
Analyzing consumer segments by gender and generation allows for targeted marketing and product strategies to enhance customer engagement.
Beto's customer base shows a high affinity towards women (index 75) and men (index 123). Among generations, there is high affinity for Gen X (index 122), Gen Y (index 91), and Gen Z (index 123), indicating higher-than-average engagement or interest from these groups. Men, Gen X, and Gen Z have higher than average affinity, while women and Gen Y are under-indexed.