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See what factors influence Bertucci's Italian Restaurant performance in the United States and how they change over time
See what factors influence Bertucci's Italian Restaurant performance in the United States and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Bertucci's Italian Restaurant' competitors in the United States
An analysis of Bertucci's Italian Restaurant' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Bertucci's Italian Restaurant is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's foot traffic share, revealing its competitive strength and customer preference in the industry.
Bertucci's Italian Restaurant, with a 99th percentile, is a leading brand. This high percentile signifies a strong market presence, indicating significant customer preference and competitive strength. Flavor Hills, Honey Berry Pancakes and Cafe, Buddy's Pizza, OAK'D BBQ, Wings and Rings, and Jakes Burgers and Beer are performance peers.
Customer satisfaction (CSAT) is crucial as it reflects customer loyalty and directly impacts brand reputation and revenue growth.
Bertucci's has an 89% overall CSAT, a decrease of 2.3pp year-over-year. Delaware shows high satisfaction (95%), while Virginia and Connecticut show the most growth. Pennsylvania also shows growth. Massachusetts shows a decrease in satisfaction.
Average check (transaction value) indicates customer spending habits and pricing effectiveness, directly impacting revenue and profitability.
The overall average check is $31 USD, down 1.2% year-over-year. Virginia has the highest average check ($41.7 USD). Massachusetts has the second highest average check ($33.6 USD) Delaware's average check is $26.5 USD and Pennsylvania's average check is $25 USD.
Outlet count reflects brand reach and market penetration, indicating growth potential and customer accessibility.
Bertucci's has 10 outlets in Massachusetts, 2 in Pennsylvania, and 1 each in Connecticut, Oregon, Virginia, Delaware, and Maryland. Massachusetts dominates the outlet distribution.
Identifying top competitors is essential for strategic benchmarking, understanding market dynamics, and optimizing competitive positioning.
McDonald's (10.61%), Chick-fil-A (7.20%), Dunkin' (6.44%), Chipotle Mexican Grill (5.68%), and Burger King (4.92%) are the top competitors, reflecting significant customer overlap. These brands represent key competition.
Understanding peak traffic hours allows for staffing optimization, targeted promotions, and improved customer experience.
Traffic workload peaks between 17:00 (5 PM) and 19:00 (7 PM), with the highest workload at 18:00 (6 PM). There is minimal traffic from midnight to 10:00 (10 AM). Staffing should be prioritized during peak hours.
Analyzing consumer segments by gender and generation informs targeted marketing and positioning strategies, optimizing engagement.
Women show higher affinity (105%) towards Bertucci's. Gen X displays a high affinity (119%), while Gen Y (90%) and Gen Z (94%) are under-indexed. Marketing should consider the preferences of Gen X and women.