Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Velvet Taco is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Velvet Taco performance in the United States and how they change over time
See what factors influence Velvet Taco performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Velvet Taco' competitors in the United States
An analysis of Velvet Taco' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Velvet Taco's market performance is in the top 1% nationwide, marking it as a leading brand in the Cafe & Restaurants sector. This position indicates a strong competitive advantage. Performance peers include Joe's Crab Shack, Schlotzsky's, Hungry Howie's Pizza, Carolina Ale House, Snooze, an A.M. Eatery, and Gringo's Mexican Kitchen, all within a similar performance range.
Customer satisfaction (CSAT) reflects brand perception, influencing loyalty and revenue. Tracking CSAT helps identify improvement areas.
Velvet Taco boasts an overall customer satisfaction of 87%, up 3.3 percentage points year-over-year. Tennessee shows the highest satisfaction at 94%, followed by Texas and Florida at 89%. Illinois is at 87%, and Georgia at 83%. CSAT has varied between 84.48% and 89.97% from April to June 2025.
Average check reveals spending patterns, vital for menu optimization, pricing strategies, and revenue forecasting.
The overall average check for Velvet Taco is $20.60, a 2% increase year-over-year. Illinois has the highest average check at $24.80. North Carolina stands at $21.90, Georgia at $21.00, Florida at $20.80, and Texas at $20.60. The average check ranged from $18.78 to $21.70 between April and June 2025.
Outlet count reflects brand reach and expansion, indicating growth and market presence.
Velvet Taco has a total of 48 outlets in the United States. Texas leads with 31 locations. Oklahoma, Tennessee, Georgia, and Illinois each have 3 outlets, followed by Florida and North Carolina with 2 each. Arizona has a single location.
Analyzing competitors reveals market dynamics, informing strategies for differentiation and customer retention.
The top competitors for Velvet Taco, based on customer cross-visitation, are McDonald's (6.88%), Starbucks (5.18%), Whataburger (4.65%), Chick-fil-A (4.29%), and Chipotle Mexican Grill (4.12%). These are the top 5 brands that Velvet Taco's customers also visit.
Traffic workload distribution shows peak hours, enabling staffing and resource optimization for customer satisfaction.
Velvet Taco experiences peak traffic between 11 AM and 10 PM, with the highest workload between 6 PM and 8 PM. The lowest traffic is observed between 4 AM and 8 AM. This distribution highlights the importance of staffing and resource allocation to accommodate peak demand.
Consumer segmentation tailors marketing, enhancing engagement and brand resonance. It reveals key demographic preferences and behaviors.
Velvet Taco's consumer base shows a higher affinity for women (87%) and men (111%). Generation Y (Gen Y) shows high affinity with 117%, Gen X shows 88% and Gen Z showing 99%. An index above 100 shows the segment is overrepresented. The data is from May 1, 2025 - July 31, 2025.