Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Subway is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Subway performance in the Brazil and how they change over time
See what factors influence Subway performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Subway' competitors in the Brazil
An analysis of Subway' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Subway in Brazil holds a leading market performance at the 99th percentile within the Cafe & Restaurants industry. This position signifies high customer preference compared to peers like Giraffas, Mana Poke, Mundo Animal Lanchonete Temática, Pizzaria, Bob's, and Nazo Japanese Food, demonstrating a strong competitive edge.
Customer satisfaction (CSAT) reflects brand perception, driving loyalty and repeat business, crucial for sustainable growth in the Cafe & Restaurants sector.
Subway's overall CSAT in Brazil is 50%, a decrease of 4.4 percentage points year-over-year. Regional CSAT varies, with the Southeast Region showing the lowest at 46%. CSAT fluctuated between 46.66% and 53.87% from April to June 2025, indicating variable customer experiences across regions and time.
Average check reflects spending per customer, indicating pricing strategy effectiveness and customer value perception in Cafe & Restaurants.
The overall average check for Subway in Brazil is 45.3 BRL, a 7.1% increase year-over-year. Regional average checks vary, with Central-West and Southeast Regions highest at 46.2 BRL. The average check grew from 44.09 BRL to 47.53 BRL between April and June 2025, showing increased customer spending.
Outlet count indicates market reach and brand presence, vital for accessibility and capturing market share in the Cafe & Restaurants industry.
Subway has 740 outlets in the Southeast Region of Brazil, the highest number. The South Region has 315, Northeast 277, Central-West 259, and North 63. The Southeast region dominates Subway's presence in Brazil, while North has significantly fewer locations.
Understanding competitors reveals market dynamics and opportunities to differentiate, essential for strategic positioning in Cafe & Restaurants.
Subway's top competitors in Brazil include McDonald's (12.66% cross-visitation), Burger King (8.02%), Coco Bambu (2.76%), Outback Steakhouse (2.70%), and Habib's (1.91%). These brands attract a portion of Subway's customer base, indicating shared customer preferences.
Traffic workload indicates peak hours, enabling efficient resource allocation and staffing to maximize customer service in Cafe & Restaurants.
Subway in Brazil experiences peak traffic between 10 AM and 9 PM, with the highest workload between 6 PM and 7 PM (54.91% and 55.24%). Traffic is lowest between 3 AM and 7 AM. Staffing should align with these patterns to optimize service.
Consumer segmentation tailors marketing, improving engagement and ROI by aligning offerings with segment needs and preferences in Cafe & Restaurants.
Women represent 92% of Subway's consumer base. Men represent 106%. Gen X is at 101%, Gen Y is overrepresented (116%), and Gen Z is underrepresented (56%). Gen Y displays stronger affinity for the brand, while Gen Z shows lower affinity.