Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Bob's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Bob's performance in the Brazil and how they change over time
See what factors influence Bob's performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Bob's' competitors in the Brazil
An analysis of Bob's' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand strength and customer preference in the Cafe & Restaurants industry. High percentile = leading market position.
Bob's, with a Market Performance percentile of 99, is a leading brand in Brazil's Cafe & Restaurants industry. This indicates a strong market share and high customer preference. The brand outperforms peers like Habib's, Mundo Animal Lanchonete Temática, Cacau Show - Chocolates, Giraffas, Mania de Churrasco! Prime Steak & Burger, and Subway, all within a similar leading performance range.
Customer satisfaction (CSAT) reflects loyalty and brand perception. High CSAT scores indicate a positive brand image and happy customers.
Bob's demonstrates strong customer satisfaction with an overall CSAT of 83%, a significant increase of 23.8 percentage points year-over-year. Regional CSAT data reveals strengths across all regions in Brazil, with the Southeast Region leading at 86%. This suggests effective customer service and product quality across the brand's locations.
Average check (AvgCheck) shows how much customers spend per visit. Increasing AvgCheck translates to higher revenue per transaction.
Bob's has an overall average check of 46.2 BRL, showing 2.7% growth year-over-year. The South Region has the highest average check at 50.1 BRL. The average check fluctuates month to month, with a high of 48.81 BRL in May 2025, and a low of 43.41 BRL in June 2025.
Outlet count reflects market coverage. Expansion can boost revenue but must align with demand and profitability.
Bob's has the highest number of outlets in the Southeast Region (410), indicating a strong presence. The Northeast Region follows with 219 outlets. The distribution of outlets across regions likely reflects strategic market penetration and customer base alignment.
Competitor analysis reveals market dynamics. Monitoring rivals helps refine strategies and identify opportunities for differentiation.
McDonald's (11.03%) and Burger King (6.39%) are Bob's primary competitors based on cross-visitation data. Coco Bambu (2.47%), Outback Steakhouse (2.11%), and Cacau Show - Chocolates (2.11%) also exhibit cross-visitation, suggesting a broader competitive landscape in the cafe & restaurant sector.
Traffic Workload by hours shows peak times. Understanding peak workload helps optimize staffing and resource allocation.
Bob's experiences peak traffic workload between 10:00 and 21:00, with a surge from 16:00 to 19:00 (51.81% to 52.69%). The highest workload is at 17:00 (52.69%). Low traffic occurs during early morning hours. This pattern informs optimal staffing and operational efficiency.
Consumer segments highlight key demographics. Affinity insights inform targeted marketing and positioning strategies for different groups.
Bob's customer base exhibits a high affinity among women (97% index) and men (102% index). Gen X is over-represented (109% index), while Gen Y (97% index) is adequately represented, and Gen Z is under-represented (75% index). This data is not the percentage of users and suggests targeted marketing to engage specific age and gender groups.