Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Starbucks is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Starbucks performance in the Germany and how they change over time
See what factors influence Starbucks performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Starbucks' competitors in the Germany
An analysis of Starbucks' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand's share of foot traffic, indicating competitive strength and customer preference in the Cafe & Restaurants sector.
Starbucks in Germany holds a leading MARKET PERFORMANCE with a percentile of 99, placing it in the top 1% of brands. This indicates a strong market presence relative to peers like Junge Die Bäckerei., Hofbräuhaus München, Haus des Döners, Block House, XIAO, and Pizza Hut which share the same percentile.
Customer Satisfaction measures how happy customers are, impacting loyalty and repeat business, directly influencing long-term revenue.
Starbucks' overall Customer Satisfaction in Germany is 49%, a decrease of 7.7 percentage points year-over-year. Satisfaction varies by state, with Schleswig-Holstein at 83% showing the highest satisfaction, while others like North Rhine-Westphalia show lower scores.
Average Check reflects customer spending per visit, crucial for revenue growth and profitability analysis. It signals pricing power and perceived value.
The overall Average Check for Starbucks in Germany is 11.2 EUR, a 15.5% increase year-over-year. Rhineland-Palatinate shows the highest average check at 13.6 EUR, indicating higher spending habits in that region.
Number of Outlets indicates market reach and accessibility, influencing brand visibility and convenience for customers, driving revenue.
Starbucks has the highest number of outlets in North Rhine-Westphalia (36), indicating a strong presence there. Bavaria follows with 26 outlets. This distribution highlights key regions for Starbucks' operations in Germany.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation efforts for market share.
The top competitors for Starbucks in Germany, based on cross-visitation, are McDonald's (12.73%), Burger King (5.38%), L'Osteria (4.70%), KFC (3.11%), and Subway (2.58%). This reveals where Starbucks customers also spend their money.
Traffic Workload highlights peak hours, enabling optimized staffing, inventory, and marketing strategies to enhance customer experience and efficiency.
Starbucks experiences peak traffic between 8 AM and 4 PM in Germany, with the highest workload around 2 PM (54.70%). This information is critical for resource allocation and staffing during peak hours.
Understanding consumer segments enables targeted marketing, tailored product offerings, and personalized experiences, enhancing customer engagement and loyalty.
Starbucks' customer base in Germany shows a strong affinity towards Women (index 103), Gen Y (index 115), and Gen Z (index 126), indicating these groups are overrepresented among Starbucks customers. Gen X is under-indexed (index 89).