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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Silver Diner is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Silver Diner performance in the United States and how they change over time
See what factors influence Silver Diner performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Silver Diner' competitors in the United States
An analysis of Silver Diner' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength relative to rivals. It highlights competitive edge and customer appeal in a dynamic industry landscape.
Silver Diner is a leading brand with a market performance percentile of 99, indicating it captures a significantly higher share of customer traffic. This reflects strong customer preference and a competitive advantage. Performance peers in the same percentile include Anthony's Coal Fired Pizza & Wings, Tous Les Jours, Fuzzy's Taco Shop, L&L Hawaiian Barbecue, The Halal Guys, and Eddie Merlot's.
Customer satisfaction reflects brand perception. High CSAT scores indicate strong brand loyalty and positive customer experiences, vital for sustainable growth.
Silver Diner demonstrates strong customer satisfaction with an overall CSAT of 86%, a 3.2 percentage point increase year-over-year. The District of Columbia leads with 89%, followed by Virginia at 87%, Maryland at 85%, and New Jersey at 73%. This indicates positive customer experiences across key operating regions.
Average check is a key revenue indicator. Monitoring average spend helps refine pricing and promotions, crucial for boosting profitability.
Silver Diner's overall average check is $29 USD, a slight decrease of 1.3% year-over-year. Maryland shows the highest average check at $30.3 USD. Virginia's average check is $28 USD, District of Columbia's is $27 USD, and New Jersey's is $25.5 USD. This data informs pricing strategy.
Outlet count reflects market reach. Tracking outlet distribution informs expansion strategy and highlights geographic strengths and potential growth areas.
Silver Diner operates 12 outlets in Virginia, 10 in Maryland, and 1 each in New Jersey and the District of Columbia. This distribution highlights Virginia and Maryland as core markets, with New Jersey and D.C. offering expansion potential.
Understanding competitors helps refine strategy. Identifying frequently cross-visited brands informs positioning and highlights competitive threats and opportunities.
Silver Diner's top competitors based on cross-visitation are McDonald's (7.93%), Chick-fil-A (5.92%), Starbucks (5.60%), IHOP (4.24%), and Dunkin' (3.76%). This data informs competitive strategy and highlights brands that share a customer base.
Traffic workload reveals peak times. Optimizing staffing and resources based on hourly traffic improves efficiency and enhances customer experience.
Silver Diner experiences peak traffic workload between 8 AM and 8 PM, peaking around 12 PM (56.17%). Traffic is lowest between 2 AM and 4 AM. This data enables efficient staffing and resource allocation.
Consumer segments guide targeted messaging. Understanding demographic affinity informs marketing efforts, increasing engagement and optimizing ROI across segments.
Silver Diner's consumer base shows a high affinity for women (96) and men(104), indicating broad appeal. Gen X is overrepresented (121), while Gen Y (86) and Gen Z (66) are underrepresented, suggesting that strategic initiatives may boost affinity among younger consumers.