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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Sbarro is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Sbarro performance in the United States and how they change over time
See what factors influence Sbarro performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Sbarro' competitors in the United States
An analysis of Sbarro' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Sbarro's market performance is in the top 1% in the United States, which defines its position as leading in the Cafe & Restaurants industry. This high percentile indicates a strong market presence and customer preference compared to competitors like Piesanos Stone Fired Pizza, Ponderosa, Granite City Food & Brewery, Salata, Culichi Town, and Pancheros Mexican Grill, all positioned at the 99th percentile.
Customer satisfaction (CSAT) reflects brand perception. Tracking CSAT helps improve service and offerings, boosting customer loyalty and positive word-of-mouth.
Sbarro's overall customer satisfaction is 56%, a slight decrease of 0.2 percentage points year-over-year. Satisfaction varies by state, with Texas (77%), Kansas (75%), and Tennessee (71%) showing high satisfaction and positive growth. North Carolina shows a decrease (-4.8pp) in customer satisfaction. Dynamic CSAT data shows fluctuations over the three-month period, ranging from a high of 59.12% to a low of 52.73%.
Average check reveals spending habits, vital for pricing and marketing strategies, boosting revenue and tailoring offerings to customer budgets.
Sbarro's average check is $18, an 11.2% increase year-over-year. California shows the highest average check at $45. Average check varies across states. Dynamic data indicates fluctuations, with the average check reaching $20.96 in May 2025, dropping to $15.90 in June 2025.
Outlet count indicates market reach. More outlets mean greater customer access and brand presence, driving sales and market share growth.
Sbarro has 44 outlets in California, the highest number in the United States. Florida has 29 outlets, followed by Ohio with 28, and Illinois with 26. The number of outlets varies significantly by state, indicating geographical strengths.
Competitor analysis identifies market rivals and customer preferences, enabling strategic differentiation and competitive advantage in the industry.
Sbarro's top competitors based on cross-visitation are McDonald's (14.85%), Taco Bell (8.12%), Wendy's (6.96%), Starbucks (6.96%), and Subway (6.26%). This indicates that customers who visit Sbarro also frequently visit these fast-food chains and coffee shops.
Traffic workload reveals peak hours, crucial for staffing and resource allocation, maximizing efficiency and enhancing customer experience.
Sbarro experiences peak traffic workload between 11 AM and 5 PM, with the highest workload at 12 PM (54.21%) and 4 PM (54.45%). Traffic is significantly lower during the early morning hours. Resource planning should match these peak times.
Understanding consumer segments allows targeted marketing and product development, increasing customer engagement and brand relevance within specific demographics.
Consumer segment data shows that women (76%) are highly represented among Sbarro's customers. Men represent 120% of affinity. Gen Y (118%) shows an affinity, while Gen X (88%) and Gen Z (70%) are somewhat under-indexed, showing decreased affinity.