Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Salem's Fresh Eats is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Salem's Fresh Eats performance in the United States and how they change over time
See what factors influence Salem's Fresh Eats performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Salem's Fresh Eats' competitors in the United States
An analysis of Salem's Fresh Eats' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Salem's Fresh Eats, with a market performance percentile of 99, is a leading brand. This high percentile shows a strong market presence, indicating high customer preference and competitive advantage. Performance peers include: Cantina Louie, Spice Express Indian Kitchen, Santiago's Mexican Restaurant, miss KOREA BBQ, CRISP & GREEN, and Camila's Restaurant.
Customer satisfaction (CSAT) reflects brand perception, directly impacting loyalty and revenue growth. Higher CSAT scores often correlate with increased customer retention.
Salem's Fresh Eats exhibits a customer satisfaction of 78%, a 6.1 percentage point increase year-over-year. This suggests improved customer experiences. In Florida, the CSAT is also 78%, mirroring the overall brand score. However, there was a drop in CSAT score from April to June 2025.
Average check reveals customer spending habits, vital for pricing strategies and revenue forecasting. Tracking changes indicates shifts in customer purchase behavior.
Salem's Fresh Eats has an average check of $23.30, a 10.7% increase year-over-year, suggesting customers are spending more per visit. In Florida, the average check is also $23.30. The average check was $27.83 in June 2025.
Outlet count indicates brand reach and market penetration. Expansion signifies growth, while stability might reflect market saturation or strategic consolidation.
Salem's Fresh Eats operates 13 outlets in the United States, all of which are located in Florida. This limited geographic concentration suggests potential opportunities for expansion into new markets.
Competitor analysis identifies key rivals and customer preferences. Cross-visitation reveals shared customer base, crucial for targeted marketing strategies.
Salem's Fresh Eats' customers also frequent McDonald's (17.18%), Burger King (8.71%), Wendy's (7.53%), Taco Bell (6.12%), and Dunkin' (5.65%). McDonald's has a significant overlap in customer base.
Traffic workload analysis pinpoints peak hours, optimizing staffing and resource allocation. Understanding traffic patterns is critical for operational efficiency.
Salem's Fresh Eats experiences peak traffic between 6 PM and 9 PM, with the highest workload around 9 PM (66.05%). There is minimal activity between 4 AM and 10 AM. This indicates the need for optimized staffing during evening hours.
Consumer segment analysis guides targeted marketing. Understanding gender and generational preferences enhances campaign relevance and resonance.
Salem's Fresh Eats has a higher affinity with women (97) and men (102). The brand has high affinity with Gen X (104) and Gen Z (101). The brand has under-indexed affinity with Gen Y (93).