Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pollo Tropical is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pollo Tropical performance in the United States and how they change over time
See what factors influence Pollo Tropical performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Pollo Tropical' competitors in the United States
An analysis of Pollo Tropical' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
Pollo Tropical's MARKET PERFORMANCE percentile is 99, indicating a leading position in the Cafe & Restaurants industry in the United States. This high percentile means Pollo Tropical outperforms most competitors in attracting customers. Performance peers include Sullivan's Steakhouse, Sizzler, Giordano's, MOD Pizza, Habit Burger & Grill, and Logan's Roadhouse.
Customer satisfaction (CSAT) reflects customer happiness, driving loyalty and repeat business, impacting long-term brand success.
Pollo Tropical's overall customer satisfaction is 72%, a 16.4 percentage point increase year-over-year. CSAT in Florida is 72% and Puerto Rico 73%. The customer satisfaction has some fluctuations during period from April 2025 to June 2025.
Average check reveals how much customers spend per visit, influencing revenue. Tracking trends helps optimize pricing and promotions.
Pollo Tropical's overall average check is $23.4, a 15.8% increase year-over-year. The average check in Florida is $23.8 USD, while in Puerto Rico it's $15.00 USD. Average check for the period from April 2025 to June 2025 varies between $22.90 and $24.02.
Outlet count indicates brand reach and expansion. More outlets can mean greater market presence and accessibility for customers.
Pollo Tropical has 125 outlets in Florida and 16 in Puerto Rico. The majority of Pollo Tropical's locations are concentrated in Florida, indicating its primary market.
Competitor analysis shows key rivals and customer overlap, guiding strategies to gain market share and improve customer retention.
Pollo Tropical's top competitors based on customer cross-visitation are McDonald's (18.20%), Wendy's (8.13%), Burger King (7.99%), Chick-fil-A (7.01%), and Taco Bell (6.20%). These brands represent alternatives frequently visited by Pollo Tropical customers.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience and service.
Pollo Tropical's traffic workload peaks between 12:00 PM and 2:00 PM, with the highest traffic around 1:00 PM (82.78%). Traffic is minimal between midnight and 9:00 AM. This indicates lunch and early afternoon are the busiest times.
Understanding consumer segments allows for targeted marketing. Affinity insights inform positioning strategies by gender and generation.
Women have a high affinity for Pollo Tropical (79%), while Men have index 118%. Gen X has an affinity index of 108, Gen Y has an index of 95, and Gen Z has an index of 85.