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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Hot Head Burritos is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Hot Head Burritos performance in the United States and how they change over time
See what factors influence Hot Head Burritos performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Hot Head Burritos' competitors in the United States
An analysis of Hot Head Burritos' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hot Head Burritos holds a leading market position with a 99th percentile. This indicates a strong competitive standing, preferred by customers over most competitors. Performance peers in similar range: Don Felix Bar & Restaurant, Sticky Rice, Icy-N-Spicy, Girl & the Goat, Gunther Toody's, The Jalapeno Tree.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, referrals, and revenue. High CSAT indicates a brand's success in meeting customer needs.
Overall customer satisfaction for Hot Head Burritos is 60%, a decrease of 4.9 percentage points year-over-year. Florida shows the highest CSAT at 94%, while Indiana's CSAT is 54%, significantly down by 30.9 percentage points. CSAT increased from April to June 2025.
Average check (transaction value) drives revenue and profitability. Increases signal higher spending per customer, reflecting value perception or pricing adjustments.
The overall average check for Hot Head Burritos is $16.20, up by 4.3% year-over-year. Ohio has the highest average check at $17.00. The average check fluctuated between $14.53 and $18.20 from April to June 2025.
Outlet count indicates brand reach and growth. More outlets can mean greater accessibility, higher brand awareness, and increased market presence.
Hot Head Burritos has 82 outlets in the United States. Ohio has the most with 61. Indiana follows with 7 outlets. Other states include Kentucky, Florida, Pennsylvania, Texas, Connecticut and Massachusetts.
Understanding competitors helps brands refine their strategies, identify opportunities, and differentiate themselves in a crowded market.
The top competitors for Hot Head Burritos, based on cross-visitation, are McDonald's (23.73%), Taco Bell (11.73%), Wendy's (11.47%), Burger King (7.47%), and Dairy Queen (6.93%). These brands attract a significant portion of Hot Head Burritos' customers.
Traffic workload identifies peak hours, enabling efficient staffing, optimized marketing, and improved customer service during busy periods.
Traffic at Hot Head Burritos starts increasing at 10 AM, peaking between 12 PM and 6 PM. The busiest hours are from 12 PM to 18 PM, with traffic workload ranging from 63% to 69%. Traffic decreases significantly after 8 PM.
Consumer segments help target marketing based on demographics. Understanding affinity informs strategy and positions the brand effectively.
Hot Head Burritos sees a high affinity with Men (112 Index) and Women (86 Index). Generationally, Gen X (116 Index) and Gen Z (112 Index) show higher affinity. Gen Y (85 Index) are under-indexed compared to the average customer.