Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Chick O Fish is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Chick O Fish performance in the United States and how they change over time
See what factors influence Chick O Fish performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Chick O Fish' competitors in the United States
An analysis of Chick O Fish' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand’s foot traffic share, indicating competitive strength and customer preference in the cafe & restaurant sector.
Chick O Fish's market performance is at the 98th percentile, positioning it as a leading brand in the United States cafe & restaurant industry. This shows strong customer preference. Performance peers include DiMillo's On the, Ferrara Bakery & Cafe, Bluefin Sushi & Ramen, Mama Mona Cuisine, Taco Shop, and Lady M Cake Boutique, all within the same range.
Customer satisfaction (CSAT) shows brand perception. High CSAT correlates with loyalty, positive reviews, and repeat business in the restaurant industry.
Chick O Fish has an overall CSAT of 92%, a decrease of 2 percentage points year-over-year. Louisiana shows 100% satisfaction with 5.8pp growth, while Oklahoma is at 94% with a slight decline. The highest CSAT value reached 93.22% in May 2025, with a minimum of 90% in June 2025. This indicates generally positive sentiment, with slight variations across locations.
Average check is a key revenue indicator. It reflects customer spending per visit, influencing profitability and revenue forecasting for the business.
Chick O Fish's overall average check is $19.1, an increase of 8.9% year-over-year. Texas has the highest average check at $23.3, while Louisiana's average check is $16.9. Oklahoma’s average check is $18.2. The highest average check value reached $20.16 in April 2025. This signifies increased customer spending.
Outlet count indicates brand reach and expansion. More outlets often correlate with greater market presence and potential revenue streams in the restaurant sector.
Chick O Fish has 5 outlets in Oklahoma and Louisiana, and 2 in Texas. The number of outlets is highest in Oklahoma and Louisiana, reflecting strong presence in these states. Texas has a relatively lower number of outlets, suggesting potential for expansion.
Competitor analysis helps understand market dynamics. It reveals direct competitors and customer preferences, informing strategic positioning and marketing efforts.
The top competitors for Chick O Fish, based on customer cross-visitation, are Whataburger (10.67%), Braum's Ice Cream & Dairy Store (9.33%), Taco Bell (8%), McDonald's (8%), and Wendy's (6.67%). These brands attract a portion of Chick O Fish's customers, indicating shared market interest.
Traffic workload analysis helps optimize staffing. Knowing peak hours allows efficient resource allocation, ensuring smooth operations and customer satisfaction.
Chick O Fish experiences peak traffic between 12:00 PM (59.3) and 6:00 PM (58.77), with the highest workload around 12:00 PM - 1:00 PM. Traffic starts increasing at 10:00 AM (26.46), decreasing significantly after 8:00 PM (57.84) with almost no traffic from 12:00 AM to 9:00 AM. This data indicates optimal staffing during peak hours.
Consumer segment analysis is strategically important because understanding consumers allows for targeted marketing and better positioning in the market.
Chick O Fish's customer base shows an equal mix of Women and Men. The consumer generations show that Gen X is overrepresented (145), Gen Y is slightly underrepresented (87) and Gen Z is the most underrepresented (27). These affinity insights are important for better targeted marketing campaigns.