Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Castor's Pizza is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Castor's Pizza performance in the Guatemala and how they change over time
See what factors influence Castor's Pizza performance in the Guatemala and how they change over time
Available by subscription
Available by subscription
An analysis of Castor's Pizza' competitors in the Guatemala
An analysis of Castor's Pizza' competitors in the Guatemala
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Castor's Pizza, with a market performance of 99, is a leading brand in Guatemala's Cafe & Restaurants industry. This high percentile signifies a strong market presence, indicating high customer preference. Peers like Starbucks, Saúl Bistro, KFC, Casa Escobar, Restaurante Giratorio Vista Quince and La Estancia share this leading position.
CSAT reflects customer happiness. Tracking changes helps refine service, boost loyalty, and spot issues impacting the brand's reputation.
Castor's Pizza boasts a 79% customer satisfaction, up 3.6pp year-over-year, showcasing improved customer experience. However, Guatemala Department shows a decrease of 11.2pp, indicating a need for service improvements in that state. CSAT varied between 71.43% and 84.72% from April to June 2025.
Average check is the typical amount spent per customer, guiding pricing, promotions, and menu strategy for revenue optimization.
Castor's Pizza's average check is 116.6 GTQ, a 3.8% increase year-over-year, suggesting effective pricing or increased order size. Guatemala Department has an average check of 116.7 GTQ. The Sacatepéquez region shows 116.2 GTQ. Average check varied between 98.53 GTQ and 129.84 GTQ from April to June 2025.
Outlet count indicates brand reach. Growth signals expansion, reflecting investment and market confidence in the brand's potential.
Castor's Pizza has 11 outlets in Guatemala Department and 1 in Sacatepéquez. This distribution shows a concentrated presence in Guatemala Department, with expansion potential in other areas.
Understanding top competitors helps refine strategy. Cross-visitation data reveals shared customers, informing targeted marketing and differentiation efforts.
McDonald's (30%), Pollo Campero (21.43%), San Martín (17.14%), Pizza Hut (12.86%), and Little Caesars Pizza (10%) are key competitors of Castor's Pizza. A significant portion of Castor's customers also visit these brands.
Traffic workload by hours reveals peak times, enabling optimized staffing, resource allocation, and targeted promotions for enhanced service and efficiency.
Castor's Pizza experiences peak traffic between 11:00 AM and 8:00 PM, with the highest workload around 7:00 PM (56.92%). Minimal activity occurs between 10:00 PM and 9:00 AM.
Analyzing consumer segments by gender and generation enables precise marketing. Affinity insights inform targeted positioning strategies.
Women are strongly represented among Castor's Pizza customers, with affinity exceeding the average. Gen Y also shows above-average affinity. This indicates a high engagement or interest from these segments, not their absolute share.