Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Cake Box is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Cake Box performance in the United Kingdom and how they change over time
See what factors influence Cake Box performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Cake Box' competitors in the United Kingdom
An analysis of Cake Box' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Cake Box holds a leading position with a percentile of 99 in the Cafe & Restaurants industry in the United Kingdom. This places it in the top 1% of brands, indicating strong market dominance. Performance peers in a similar range include Burger & Lobster, Flat Iron, ASK Italian, Taco Bell, Caffè Nero and Beefeater.
Customer satisfaction (CSAT) indicates brand's health, directly impacting loyalty and revenue. High CSAT scores often correlate with increased customer retention.
Cake Box has an overall CSAT of 91%, a decrease of 2.9 percentage points year-over-year. Scotland shows a higher CSAT (97%) with an increase of 2.5 percentage points, while England has a CSAT of 91% with a decrease of 3.2 percentage points. The trend line shows customer satisfaction ranging from approximately 89.66% to 93.58% during the observed period.
Average check reflects customer spending per visit, crucial for revenue optimization. Monitoring it helps tailor offerings and identify growth opportunities.
Cake Box's overall average check is 26.8 GBP, a 16.5% increase year-over-year. England has the highest average check at 27 GBP, while Scotland's average check is 24.5 GBP, and Wales is at 22.3 GBP. The average check trended between 25.46 GBP and 28.66 GBP during the analyzed months.
Outlet count indicates brand's reach and market penetration. Growth in outlet numbers reflects expansion and increased customer accessibility.
Cake Box has 148 outlets in England, 4 in Wales and 3 in Scotland. This distribution highlights a strong presence in England, with smaller footprints in Wales and Scotland. The bar fill percentages reflect the proportion of outlets in each state relative to England.
Understanding top competitors and cross-visitation rates is vital for strategic positioning and identifying opportunities to capture market share.
Cake Box's top competitors based on cross-visitation are McDonald's and KFC, both with a cross-visitation rate of 3.89%. Pepe's follows at 2.66%, Heavenly Desserts at 2.25%, and German Doner Kebab at 2.04%. These values suggest customers who visit Cake Box also frequently visit these fast-food chains.
Analyzing traffic workload by hour reveals peak times, enabling optimal staffing and resource allocation to enhance customer experience.
Cake Box experiences peak traffic between 12:00 PM (noon) and 4:00 PM, with the highest workload at 1:00 PM (60.57%). Traffic is minimal during the early morning hours (0:00 - 8:00 AM) and declines significantly after 6:00 PM. The numbers represent the workload.
Analyzing consumer segments by gender and generation informs targeted marketing, optimizing strategies and brand positioning for relevant audience groups.
Women have a higher affinity (107) for Cake Box than men (95). Gen Z shows the strongest affinity (169), followed by Gen Y (130), and Gen X (47). This suggests Cake Box resonates more with female and younger demographics.