Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
German Doner Kebab is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence German Doner Kebab performance in the United Kingdom and how they change over time
See what factors influence German Doner Kebab performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of German Doner Kebab' competitors in the United Kingdom
An analysis of German Doner Kebab' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength and customer preference in its industry, showing competitive success and areas for improvement.
German Doner Kebab ranks in the top 1% in the United Kingdom's Cafe & Restaurants industry, indicating a leading market position. This high percentile means the brand significantly outperforms most competitors in foot traffic and customer engagement. Performance peers in a similar percentile range include Burger King, Toby Carvery, Turtle Bay, Prezzo Italian Restaurant, Popeyes Louisiana Chicken and Harvester.
Customer satisfaction (CSAT) measures how well a brand meets customer expectations, directly impacting loyalty and repeat business.
German Doner Kebab boasts a 90% overall customer satisfaction, a 6.4 percentage point increase year-over-year, signaling improved customer experiences. CSAT is highest in England (90%), followed by Scotland (89%) and Wales (82%). The increasing CSAT trend from April to June 2025 indicates sustained positive customer reception.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer purchase behavior.
German Doner Kebab's average check is £17.6, showing a 9.5% year-over-year increase, suggesting customers are spending more per visit. Wales has the highest average check (£18.8), followed by England (£17.7) and Scotland (£16.7). A slight decline in average check is observed from May to June 2025.
Outlet count indicates brand reach and expansion, reflecting market presence and growth strategy effectiveness.
German Doner Kebab has 135 outlets in England, 9 in Scotland, and 1 in Wales. The vast majority of outlets being located in England suggests a strategic focus on this region, potentially indicating higher market demand or more favorable business conditions. There is room for outlet expansion in Scotland and Wales.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
German Doner Kebab's top competitors based on customer cross-visitation are McDonald's (7.52%), KFC (6.71%), Burger King (3.64%), Popeyes Louisiana Chicken (2.55%), and JD Wetherspoon (2.43%). This reveals that customers who visit German Doner Kebab also frequently visit fast-food chains and pub restaurants.
Traffic workload analysis reveals peak hours, allowing resource optimization and improved customer service during busy periods.
German Doner Kebab experiences peak traffic between 11:00 AM and 10:00 PM, with the highest workload between 12:00 PM and 7:00 PM. Traffic is lowest between 3:00 AM and 7:00 AM. This data suggests staffing and marketing should be optimized to accommodate the midday and evening rushes.
Consumer segment analysis helps tailor marketing by understanding the demographics and preferences of the customer base.
German Doner Kebab's consumer base shows that women exhibit an affinity (68%) lower than the average. Men exhibit a higher affinity (121%). Gen X shows lower affinity (55%), while Gen Y (141%) and Gen Z (103%) both show high affinity.