Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Bojangles is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Bojangles performance in the United States and how they change over time
See what factors influence Bojangles performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Bojangles' competitors in the United States
An analysis of Bojangles' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Bojangles is a leading brand with a market performance percentile of 99, placing it in the top 1% and indicating a strong competitive position. Its performance peers include Papa Johns Pizza, Another Broken Egg Cafe, BJ's, JINYA Ramen Bar, Dutch Bros Coffee, and Five Guys, which are in a similar market position.
Customer satisfaction is crucial for brand loyalty and repeat business, impacting revenue and long-term growth.
Bojangles' overall customer satisfaction (CSAT) is 57%, a 2.1 percentage point increase year-over-year. Mississippi shows the highest CSAT at 87%, while Louisiana reports a decrease. This mixed performance highlights the need for targeted improvements.
Average check reflects customer spending per visit, influencing revenue and profitability metrics.
The average check for Bojangles is $14.1 USD, up 0.5% year-over-year. Maryland has the highest average check ($22.9 USD). The trend indicates a slight increase in customer spending per transaction.
Outlet count indicates brand reach and market penetration, influencing accessibility and revenue potential.
Bojangles has 352 outlets in North Carolina, making it the state with the highest concentration. South Carolina follows with 150. The distribution of outlets across states reveals key markets for the brand.
Competitor analysis reveals the competitive landscape and helps identify opportunities for differentiation and market share growth.
McDonald's is the top competitor with a cross-visitation rate of 23.01%. Wendy's (11.20%), Chick-fil-A (9.79%), Burger King (8.73%), and Taco Bell (8.68%) are also significant competitors. Bojangles shares customer base with those brands.
Understanding traffic workload helps optimize staffing and resource allocation, improving operational efficiency and customer experience.
Bojangles experiences peak traffic between 8 AM and 12 PM, with the highest workload at 11 AM (69.81%). Traffic is lowest between midnight and 4 AM, indicating operational hours.
Analyzing consumer segments informs targeted marketing strategies and product positioning, maximizing engagement and ROI.
Women have a high affinity (91) to Bojangles, indicating a slightly lower representation than average, while men show higher affinity (108), exceeding average. Gen X exhibits the highest affinity (125), with Gen Y and Gen Z having an affinity of 83, meaning they under-indexed compared to average.