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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Bar-B-Q Plaza is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Bar-B-Q Plaza performance in the Thailand and how they change over time
See what factors influence Bar-B-Q Plaza performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of Bar-B-Q Plaza' competitors in the Thailand
An analysis of Bar-B-Q Plaza' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows a brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Bar-B-Q Plaza is a leading brand with a market performance percentile of 99 in Thailand's Cafe & Restaurants industry. This means it outperforms 99% of its peers. The performancePeers are El Gaucho, 10 Sec Beef & Beer, Chicken Rice ข้าวมันไก่จิตรลดา, ร้านหยาง ข้าวต้มกุ๊ยห้วยขวาง (Yhang Khao Tom @ Huai Khwang), Bombay, Aqua Beach Club & Restaurant.
Customer satisfaction (CSAT) reflects how well a brand meets customer expectations, influencing loyalty and repeat business.
Bar-B-Q Plaza's overall customer satisfaction is 64%, a decrease of 13.3 percentage points year-over-year. CSAT varies by location, with Chon Buri Province showing high satisfaction (91%) and significant growth, while Nonthaburi Province has a notably low CSAT (37%) with a significant decrease.
Average check indicates how much customers spend per transaction, reflecting pricing strategy and customer spending habits.
Bar-B-Q Plaza's overall average check is 597.4 THB, an increase of 11.6% year-over-year. Samut Prakan Province has the highest average check at 604.5 THB, while Nonthaburi Province has an average check of 583.3 THB.
Number of outlets indicates brand reach and market presence. More outlets can lead to increased accessibility and revenue.
Bar-B-Q Plaza has a varying number of outlets across different provinces. Nonthaburi Province has the highest number of outlets with 14, followed by Samut Prakan Province with 11. Other provinces have fewer outlets, indicating a potentially focused expansion strategy.
Identifying competitors helps a brand understand its competitive landscape and develop strategies for differentiation and market share growth.
Bar-B-Q Plaza's top competitors based on cross-visitation are Café Amazon (13.37%), MK Restaurant (12.30%), Starbucks (11.76%), KFC (9.09%), and Swensen's (8.56%). These brands share a significant portion of Bar-B-Q Plaza's customer base.
Understanding traffic workload by hours helps optimize staffing and resource allocation to meet customer demand effectively.
Bar-B-Q Plaza experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest workload at 6:00 PM (57.41). Traffic is minimal between midnight and 9:00 AM, suggesting operational hours should align with peak demand.
Analyzing consumer segments helps tailor marketing efforts, target specific demographics, and improve customer engagement and brand loyalty.
Bar-B-Q Plaza's consumer base shows a high affinity among women (84) and men (108). Gen X also exhibits a high affinity (124), indicating over-representation of the segment, while Gen Y (87) affinity is lower. Gen Z affinity is 107. These insights can inform targeted marketing and positioning.