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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
El Gaucho is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence El Gaucho performance in the Thailand and how they change over time
See what factors influence El Gaucho performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of El Gaucho' competitors in the Thailand
An analysis of El Gaucho' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference.
El Gaucho is in the top 1% of brands in Thailand's Cafe & Restaurants industry, making it a leading brand. This high percentile signifies a strong market presence and customer preference, indicating it outperforms most of its peers. Performance peers within the same range are: Bar-B-Q Plaza, Chicken Rice ข้าวมันไก่จิตรลดา, 10 Sec Beef & Beer, ร้านหยาง ข้าวต้มกุ๊ยห้วยขวาง (Yhang Khao Tom @ Huai Khwang), Bombay, Aqua Beach Club & Restaurant.
Customer satisfaction reflects brand perception and loyalty, directly impacting long-term revenue and brand equity.
Overall customer satisfaction for El Gaucho in Thailand is high at 85%, with a 1.4pp increase year-over-year. Phuket Province shows the highest satisfaction at 92%, while Chon Buri Province has a lower score of 77% with a significant decrease of 12.7pp. The CSAT increased from 83.18% in April to 90.20% in June 2025. This indicates positive customer experiences, particularly in Phuket, but highlights a need for improvement in Chon Buri.
Average check indicates customer spending per visit, reflecting pricing strategy and customer purchasing power.
The overall average check for El Gaucho in Thailand is 1.3K THB, a 2.4% increase year-over-year. Surat Thani Province reports an average check of 1.3K THB. The average check increased from 1294.26 THB in April to 1341.67 THB in June 2025. This signifies that customers are spending slightly more per visit compared to last year.
Number of outlets indicates brand reach and market penetration, affecting overall revenue and brand awareness.
El Gaucho has a total of 4 outlets in Thailand. Surat Thani Province has 2 outlets, while Chon Buri Province and Phuket Province each have 1 outlet. This distribution reveals the brand's current geographic focus within Thailand, indicating stronger presence in Surat Thani.
Competitor analysis helps identify market threats and opportunities, informing strategic decisions for market share and growth.
Top competitors for El Gaucho based on cross-visitation are Starbucks (4.72%), The Coffee Club (3.94%), Breakfast Story (3.15%), Three Monkeys Restaurant (2.36%), and THE COCOON - SAMUI VIEWPOINT (2.36%). This indicates that customers who visit El Gaucho also frequent these establishments, suggesting they compete for the same customer base.
Understanding traffic patterns allows for efficient staffing and resource allocation, optimizing customer service and operational efficiency.
El Gaucho experiences peak traffic between 18:00 and 20:00, with the highest workload at 19:00 (65.5%). Traffic is minimal between 0:00 and 10:00. This data informs staffing and resource allocation strategies, ensuring adequate service during peak hours and minimizing costs during off-peak times.
Understanding consumer demographics enables targeted marketing, product development, and improved customer engagement.
El Gaucho's customer base shows a high affinity towards women (61%) and Gen X (204%), both over-indexed compared to the average consumer. Men are represented by an affinity index of 121%, suggesting a higher-than-average engagement. Gen Y (80%) and Gen Z (24%) are under-indexed. This data suggests marketing strategies should focus on the preferences and behaviors of women and Gen X.