Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Café Amazon is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Café Amazon performance in the Thailand and how they change over time
See what factors influence Café Amazon performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of Café Amazon' competitors in the Thailand
An analysis of Café Amazon' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Café Amazon holds a leading market position in Thailand's Cafe & Restaurants industry with a performance percentile of 99. This means Café Amazon attracts significantly more customers compared to most competitors. Performance peers in a similar range include Swensen's, Mo-Mo-Paradise, Amritsr Restaurant, The Coffee Club, Suki Teenoi, and The Village Farm To Café, all positioned at the 99th percentile.
Customer satisfaction (CSAT) measures how well a brand's products/services meet expectations, influencing loyalty and positive word-of-mouth.
Café Amazon's overall CSAT is 75%, a decrease of 3.7 percentage points year-over-year. CSAT varies by location, with Nakhon Si Thammarat Province showing the highest satisfaction at 95% with a 6.9 pp increase, while Suphan Buri Province at 91% had a decrease of 1.4pp. This highlights regional differences in customer experience.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer perceived value.
The overall average check for Café Amazon is 106.7 THB, a 5.2% increase year-over-year. Chachoengsao Province has the highest average check at 176.4 THB, while Phra Nakhon Si Ayutthaya Province has lower average check (121.8 THB) showcasing regional differences in spending habits.
Outlet count indicates brand's market reach and accessibility, crucial for revenue generation and brand visibility.
Café Amazon has varying numbers of outlets across Thailand. Chon Buri Province has the most outlets (189), indicating a strong presence. Other provinces with a significant number of outlets include Nonthaburi (136) and Nakhon Ratchasima (131), showing a broad distribution network across the country.
Identifying key competitors helps refine strategies by understanding where customers also go, to highlight competitive overlaps.
Café Amazon's customers also frequent KFC (6.47%), Starbucks (6.08%), and McDonald's (5.77%). Suki Teenoi (4.19%) and Burger King (2.90%) also attract some of the same customers. Understanding these cross-visitation patterns is key for targeting and competitive positioning.
Understanding traffic workload by hour helps optimize staffing, resource allocation, and promotional timing.
Café Amazon experiences peak traffic between 6 AM and 6 PM, with the highest workload occurring between 8 AM and 12 PM. Traffic is significantly lower during the night hours (0 AM to 5 AM), highlighting prime operating hours for resource optimization.
Consumer segmentation enables targeted marketing by understanding demographic preferences for tailored messaging.
Café Amazon's customer base shows affinity variations by gender and generation. Women have a 67 affinity index. Men show 118 index, indicating higher than average representation. Gen X shows 153 index, while Gen Y and Gen Z affinity indexes are 91 and 56. Gen X consumers are overrepresented compared to average, while Gen Y and Gen Z are underrepresented.