Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Zip's Drive In performance in the United States and how they change over time
See what factors influence Zip's Drive In performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Zip's Drive In is in the lower 37% of brands
Sample of brands in the same percentile
An analysis of Zip's Drive In' competitors in the United States
An analysis of Zip's Drive In' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Zip's Drive In is in the lower 37% of brands, indicating a below average market performance. This suggests the brand captures less foot traffic compared to competitors. Performance peers in similar range include Sombrero Mexican Food, Little Havana 🇨🇺 Latin Restaurant Miami Beach, Goodcents, CoreLife Eatery, Scarpino's Family Restaurant, and Energy Station.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores indicate a strong customer base.
Overall customer satisfaction for Zip's Drive In is 71%, a 10.9 percentage point increase year-over-year. Washington state shows a CSAT of 71% with a 12.3 percentage point increase, while Idaho has a CSAT of 69% with a 7.2 percentage point increase. This indicates positive customer sentiment across both states.
Average check reveals customer spending habits, influencing revenue and profitability. Monitoring this KPI helps optimize pricing and promotions.
The overall average check for Zip's Drive In is $15.50, a 2.1% decrease year-over-year. Washington has an average check of $16.30, while Idaho's average check is $13.10. The decrease suggests customers are spending slightly less per visit compared to the previous year.
Outlet count indicates brand reach and market presence. Expansion reflects growth strategy and potential revenue streams in different locations.
Zip's Drive In has 22 outlets in Washington and 11 outlets in Idaho. This shows a stronger presence in Washington compared to Idaho, indicating regional focus and market penetration.
Identifying top competitors helps refine strategies and differentiate offerings. Understanding cross-visitation patterns reveals shared customer base.
The top competitors for Zip's Drive In, based on customer cross-visitation, are McDonald's (18.52%), Taco Bell (8.33%), Wendy's (6.94%), Dairy Queen (6.02%), and Carl's Jr. (5.56%). This indicates that customers who visit Zip's Drive In also frequently visit these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Zip's Drive In experiences peak traffic workload between 10 AM and 6 PM, with the highest workload at 1 PM (75.32%) and 12 PM (74.01%). Traffic is significantly lower during early morning hours, indicating the need for adjusted staffing during off-peak times.
Understanding consumer segments enables targeted marketing and product development. Gender and generational insights inform personalized campaigns and offerings.
Zip's Drive In's customer base shows a high affinity towards women (90%), while men are over-indexed (109%). Among generations, Gen X is over-indexed (122%), Gen Y is slightly under-indexed (97%), and Gen Z is significantly under-indexed (48%). This suggests targeted marketing towards Gen X and understanding the preferences of Gen Z could be beneficial.