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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Zero's Subs performance in the United States and how they change over time
See what factors influence Zero's Subs performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Zero's Subs' competitors in the United States
An analysis of Zero's Subs' competitors in the United States
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Zero's Subs is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference within the industry.
Zero's Subs has a market performance percentile of 97, which indicates a leading position. This means Zero's Subs captures a significant share of customer traffic. Big Guy's BBQ Roadhouse, Falls Pizza and Craft Bar, Little Bad Wolf, The Fix Burger Bar, Sushi Confidential, and Las Tortas Locas are performance peers.
Customer satisfaction reflects loyalty and impacts brand reputation, influencing repeat business and word-of-mouth referrals.
Zero's Subs has an overall customer satisfaction (CSAT) score of 70%, down 1 percentage point year-over-year. In Virginia, the CSAT is also 70%, down 1.6 percentage points. CSAT shows customer opinion of Zero's Subs. CSAT score increased from May to July 2025.
Average check reveals customer spending habits and contributes to revenue, highlighting upselling effectiveness and menu pricing strategy.
The overall average check for Zero's Subs is $17.6, up 12.3% year-over-year. In Virginia, the average check is $17.2 USD, with no change. Average check value increased in June 2025.
Outlet count indicates market presence and reach, influencing brand accessibility and potential customer base in different regions.
Zero's Subs has 19 outlets in Virginia and 1 in Tennessee. The outlets are concentrated in Virginia, suggesting primary market focus.
Competitor analysis identifies direct rivals and cross-visitation patterns, enabling strategic positioning and competitive advantage.
The top competitors for Zero's Subs based on cross-visitation are Chick-fil-A (14.71%), Taco Bell (13.24%), McDonald's (13.24%), Bojangles (10.29%), and Hardee's (10.29%). Customers of Zero's Subs are also visiting these brands.
Traffic workload identifies peak hours, enabling resource optimization and staffing for enhanced customer experience and operational efficiency.
Zero's Subs experiences peak traffic workload between 12:00 PM (66.16) and 1:00 PM (66.53), indicating lunch hour demand. Traffic is minimal before 9:00 AM and after 9:00 PM.
Understanding consumer segments enables targeted marketing, allowing for personalized messaging that enhances engagement and drives revenue growth.
Women (92) and Men (107) affinity indexes indicate gender-based audience differences. Gen X (104) shows higher affinity compared to Gen Y (74) and Gen Z (61), suggesting targeted messaging to boost relevance to Gen Y and Gen Z is crucial.