Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Wow Bao performance in the United States and how they change over time
See what factors influence Wow Bao performance in the United States and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Wow Bao' competitors in the United States
An analysis of Wow Bao' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Wow Bao is in the top 4% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wow Bao holds a leading position with a market performance of 96, placing it in the top 4% of brands. This percentile indicates strong customer preference relative to competitors like Flaming Buffet, Crockett Tavern, Grails Miami, SUKO Japanese Cuisine, Big Sky Burger, and Alaska Pete's, which share the same position.
Customer satisfaction (CSAT) directly reflects customer loyalty and overall brand perception, influencing repeat business and brand advocacy.
Wow Bao's overall CSAT is 34%, a decrease of 1.5 percentage points year-over-year. CSAT varies by state: Illinois shows strong satisfaction (51%), while Florida has moderate satisfaction (23%). Virginia shows low satisfaction (5%) with a significant decrease. From May to July 2025, CSAT peaked in June at 44.12%.
Average check (Avg Check) is a key revenue indicator, showing how much customers spend per transaction, impacting overall profitability.
Wow Bao's overall average check is $26.70, a 37.8% increase year-over-year. In Illinois, the average check is $18.10 USD. From May to July 2025, the average check increased, peaking in July at $30.95.
Understanding competitors helps refine market strategies by identifying top brands frequented by your customers.
Wow Bao's top competitors include Chick-fil-A, Starbucks, and McDonald's, each with a cross-visitation rate of 11.43%. KFC and Olive Garden Italian Restaurant follow with 8.57%. This suggests that Wow Bao customers also frequent these popular dining options.
Consumer segments help tailor marketing and product strategies, targeting specific demographics for maximum impact.
Wow Bao's consumer base shows that women (71%) are over-indexed, while men (127%) are also over-indexed, in terms of affinity. Among generations, Gen X (97%) is slightly under-indexed, whereas Gen Y (117%) and Gen Z (133%) demonstrate a higher affinity towards the brand.