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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Wingman performance in the Mexico and how they change over time
See what factors influence Wingman performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
An analysis of Wingman' competitors in the Mexico
An analysis of Wingman' competitors in the Mexico
In Cafés & Restaurants
·Jul – Sep 25
Wingman is in the lower 39% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wingman's market performance in Mexico is in the lower 39%. This indicates a below-average market standing compared to competitors in the Cafe & Restaurants industry. Performance peers in the same percentile include Titos, Sayulita Mariscos Nayaritas, BraaiAsao Churrascaria, Máxico, Paulette, and Restaurante Casa Colibrí.
Customer satisfaction (CSAT) reflects how happy customers are with Wingman, impacting loyalty and brand reputation.
Wingman's overall CSAT in Mexico is 63%, up 8.5 percentage points year-over-year, showing improved customer happiness. Guanajuato has the highest CSAT at 85% with a significant increase, while Baja California shows a decrease to 25%.
Average check reveals how much customers spend per visit, influencing revenue and profitability.
The overall average check for Wingman in Mexico is 278 MXN, a decrease of 4.3% year-over-year. Jalisco shows an average check of 290.2 MXN with no growth. This suggests a need to analyze spending habits to boost revenue.
Number of outlets indicates brand reach and market presence, affecting accessibility and growth potential.
Wingman has 19 outlets in Jalisco, representing the largest presence. Baja California has 3, while Sinaloa and Guanajuato each have 2. Aguascalientes, Colima, Puebla and Sonora each have 1 outlet, indicating uneven distribution.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
Wingman's top competitors based on customer cross-visitation are Little Caesars (7.78%), Starbucks (5.56%), and KFC (5.56%). Okuma Sushi and Mariscos Alex each have 3.33% cross-visitation, highlighting key brands attracting Wingman's customers.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation.
Wingman experiences peak traffic between 6 PM and 9 PM, with the highest workload at 8 PM (51.37%). Traffic is minimal between 1 AM and 12 PM, indicating a need to optimize staffing based on these patterns.