Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Viva Chicken performance in the United States and how they change over time
See what factors influence Viva Chicken performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Viva Chicken is right in the middle
Sample of brands in the same percentile
An analysis of Viva Chicken' competitors in the United States
An analysis of Viva Chicken' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Viva Chicken's MARKET PERFORMANCE is at the 52nd percentile, indicating an average market standing. This means Viva Chicken captures an average share of customer traffic compared to its competitors. Performance peers in the same percentile: Huey Magoo's Chicken Tenders, Turning Point, Kumori Sushi & Teppanyaki, Nan Xiang Soup Dumplings, Bocas Grill, Tiagos Tacos.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Viva Chicken's overall CSAT is 90%, a decrease of 3.2 percentage points year-over-year. Utah shows the highest CSAT at 93%, while North Carolina has the lowest at 88%. The trend from June to August 2025 shows a slight increase followed by a small decrease in CSAT.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and promotions.
Viva Chicken's average check is $20.80, a 2.3% increase year-over-year. North Carolina has the highest average check at $21.30, while Utah's is $17.20. The average check fluctuated between $19.91 and $22.20 from June to August 2025.
Outlet count indicates brand reach and growth. More outlets can mean greater market presence and accessibility for customers.
Viva Chicken has 10 outlets in North Carolina, 4 in South Carolina, and 1 in Utah. This distribution highlights North Carolina as the brand's primary market, with South Carolina and Utah having smaller footprints.
Identifying competitors helps understand market dynamics and customer preferences, informing strategies to gain a competitive edge.
Viva Chicken's top competitors based on cross-visitation are Chick-fil-A (6.71%), McDonald's (5.37%), Starbucks (3.36%), Bojangles (2.68%), and Wendy's (2.68%). This indicates that customers who visit Viva Chicken also frequent these fast-food chains.
Traffic workload shows peak hours, helping optimize staffing and resource allocation to meet customer demand effectively.
Viva Chicken experiences peak traffic between 11 AM and 8 PM, with the highest workload around 1 PM (72.58%). Traffic is minimal during early morning hours (12 AM - 10 AM) and late evening hours (9 PM - 11 PM).
Understanding consumer segments allows for targeted marketing, tailoring products and messages to specific demographics for better engagement.
Viva Chicken's customer base shows a higher affinity towards women (106 index) compared to men (95 index). Gen Z shows the highest affinity (120 index), while Gen X (95 index) and Gen Y (99 index) are slightly under-indexed.