Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Victorico's Mexican Food performance in the United States and how they change over time
See what factors influence Victorico's Mexican Food performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Victorico's Mexican Food is in the lower 33% of brands
Sample of brands in the same percentile
An analysis of Victorico's Mexican Food' competitors in the United States
An analysis of Victorico's Mexican Food' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Victorico's Mexican Food's market performance is in the lower 33% of brands. This indicates a below average market standing compared to its competitors. Performance peers in the same percentile include Nordstrom Ebar Artisan Coffee, 5 Esquinas, The Pit Room, Zama Mexican Cuisine & Margarita Bar, Mr Tokyo Japanese Restaurant, and El Churry.
Customer satisfaction reflects customer loyalty and impacts brand reputation, influencing repeat business and word-of-mouth referrals.
Victorico's Mexican Food has an overall customer satisfaction of 73%, a 1 percentage point increase year-over-year. Oregon shows 73% satisfaction, up by 1.9pp, while Washington is at 70%, down by 4.6pp. This suggests varying customer experiences across different states.
Average check indicates how much customers spend per visit, reflecting menu pricing, customer spending habits, and potential revenue streams.
The overall average check for Victorico's Mexican Food is $17 USD, a slight increase of 0.1% year-over-year. Oregon's average check is $17.5 USD, while Washington's is $14.1 USD. This shows regional differences in customer spending.
Number of outlets indicates brand's reach and market presence, affecting accessibility and overall revenue potential.
Victorico's Mexican Food has 15 outlets in Oregon and 3 in Washington. This distribution highlights a stronger presence in Oregon compared to Washington, suggesting regional focus.
Competitor analysis identifies key players and their customer overlap, informing strategies to differentiate and attract customers.
The top competitors for Victorico's Mexican Food, based on customer cross-visitation, are Taco Bell (11.84%), McDonald's (9.87%), Dutch Bros Coffee (7.89%), Wendy's (5.92%), and Burger King (4.61%). This indicates a significant overlap with fast-food chains.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience.
Victorico's Mexican Food experiences peak traffic between 12 PM and 7 PM, with the highest workload around 12 PM (77.61%). Traffic is minimal between 1 AM and 5 AM, indicating overnight closure or limited service.
Understanding consumer segments informs targeted marketing and positioning strategies, enhancing engagement and brand affinity.
Victorico's Mexican Food's customer base shows high affinity with women (index 97) and men (index 103). Gen X is overrepresented (index 122), while Gen Y (index 81) and Gen Z (index 87) are underrepresented, suggesting targeted marketing opportunities.