Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Tropical Grille performance in the United States and how they change over time
See what factors influence Tropical Grille performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Tropical Grille' competitors in the United States
An analysis of Tropical Grille' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Tropical Grille is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Tropical Grille's market performance is at the 98th percentile, which is a leading position. This means it outperforms 98% of brands, indicating strong customer preference compared to competitors. Performance peers in a similar range include Sunnyside Cafe & Restaurant, Aw Shucks Seafood Restaurant & Oyster Bar, San Antonios, Gong Cha, Linq Breakfast & Brunch Bar, and Shabu Hot Pot.
Customer satisfaction reflects the customer's happiness. Monitoring changes indicates trends in service and product quality.
Overall customer satisfaction for Tropical Grille is 65%, a decrease of 9.1 percentage points year-over-year. In South Carolina, customer satisfaction is also 65%, reflecting a 4.4 percentage points decrease. The CSAT dynamic data shows fluctuations over the observed months, with a peak in July 2025.
Average check reveals spending habits. Increases indicate higher sales per transaction; decreases may signal economic shifts or pricing issues.
The overall average check for Tropical Grille is $17.90, a 3.4% increase year-over-year. In South Carolina, the average check is also $17.90. The average check dynamic data indicates fluctuations over the observed months, with a peak in June 2025.
Outlet count indicates brand reach. Growth suggests expansion, while stability or decline can reflect market consolidation or strategic adjustments.
Tropical Grille has 13 outlets in South Carolina. There is no growth value specified, meaning that number of outlets hasn't changed in the defined period.
Knowing your competitors helps you find your own space and attract more customers by understanding market trends and gaps.
The top competitors for Tropical Grille, based on customer cross-visitation, are McDonald's (14.42%), Chick-fil-A (12.50%), Taco Bell (11.54%), Starbucks (11.54%), and Waffle House (10.58%). This indicates that customers who visit Tropical Grille also frequently visit these brands.
Traffic workload shows when a brand is busiest, so we can make sure there are enough people working at those times.
Tropical Grille experiences peak traffic between 11:00 AM and 7:00 PM, with the highest workload around 12:00 PM and 1:00 PM. There is no activity between 10:00 PM and 9:00 AM.
Understanding consumer segments help customize product, increase customer loyalty, and improve marketing of products and services.
Tropical Grille's customer base consists of 88% women with an affinity index of 88 and 111% men with an affinity index of 111. Among generations, Gen X's affinity index is 88, Gen Y's is 86, and Gen Z's is 87. These indexes shows under or over-representation of each segment relatively to the average consumer. A value above 100 means the segment is overrepresented, while a value below 100 means the segment is underrepresented.