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Managing Partner, Global Business Development
In Cafés & Restaurants
·Jun – Aug 25
Tower Pizza is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Tower Pizza performance in the Mexico and how they change over time
See what factors influence Tower Pizza performance in the Mexico and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
An analysis of Tower Pizza' competitors in the Mexico
An analysis of Tower Pizza' competitors in the Mexico
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
Tower Pizza is in the top 3% (97th percentile) in Mexico's Cafe & Restaurants industry, which indicates a leading market position. Peers include Tackitto Metepec, Matsuri Izakaya, Carnitas El Roco, Lechón Rudy, Postreria 639, and Metate Cabo. The performance decreased by 1% year-over-year.
Customer satisfaction (CSAT) reflects customer happiness, impacting brand loyalty and repeat business, crucial for sustained growth in the Cafe & Restaurants sector.
Tower Pizza's overall CSAT is 67%, a decrease of 6.7 percentage points year-over-year. In Nayarit, CSAT is 59%, down 10.2 percentage points. The CSAT dynamic data shows fluctuations, peaking at 90.91% in July 2025. Monitoring and addressing the satisfaction drop are essential for maintaining customer loyalty.
Outlet count signifies brand reach and expansion, reflecting growth strategy and market penetration within the Cafe & Restaurants industry landscape.
Tower Pizza has multiple outlets across different regions. In Nayarit, it has 9 outlets and another 3 outlets, while in Jalisco it has 2 outlets. The distribution of outlets indicates regional focus and market presence.
Competitor analysis identifies key rivals and customer overlaps, informing competitive strategies and highlighting areas for differentiation in the Cafe & Restaurants sector.
Tower Pizza's top competitors based on customer cross-visitation are Burger King (12.5%), Little Caesars Pizza (8.33%), Ures Cafe (8.33%), KFC (8.33%), and Little Caesars (8.33%). This indicates that customers who visit Tower Pizza also frequent these establishments. Understanding these competitive relationships is crucial for strategy.
Traffic workload reveals peak hours, guiding staffing and resource allocation to optimize service and customer experience in the Cafe & Restaurants industry.
Tower Pizza experiences peak traffic workload between 12:00 PM and 8:00 PM, with the highest workload at 60.19% around 4:00 PM to 6:00 PM. Traffic is minimal from midnight to 8:00 AM. Efficiently managing resources during peak hours is crucial.