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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Taco Spot performance in the United States and how they change over time
See what factors influence The Taco Spot performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
The Taco Spot is right in the middle
Sample of brands in the same percentile
An analysis of The Taco Spot' competitors in the United States
An analysis of The Taco Spot' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Taco Spot's market performance is at the 48th percentile, indicating a below average/lagging position. This suggests the brand has a smaller market share compared to competitors. Performance peers in the same percentile range include La Fontana, Old Mill, Wonder, El patio de Robertico, Pisco Y Nazca, and Haraz Coffee House.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with increased customer retention.
The Taco Spot has an overall CSAT of 84%, a slight increase of 0.4 percentage points year-over-year. In Arizona, CSAT is 85%, with a growth of 1.3 percentage points. The CSAT dynamic data shows fluctuations between June and August 2025, with a high of 88.31% in June and a low of 78.39% in August.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
The Taco Spot's overall average check is $21.30, a 1.8% increase year-over-year. Arizona has an average check of $21.10, while Florida's is $20.00, and Utah's is $16.90. The average check dynamic data shows a gradual increase from June to August 2025, peaking at $22.23 in August.
Outlet count indicates brand reach and growth. Tracking this KPI informs expansion strategies and market penetration efforts.
The Taco Spot has 17 outlets in Arizona, 2 in Texas, and 1 each in Florida, Missouri, and Utah. Arizona accounts for the majority of the brand's locations, indicating a strong presence in that state.
Competitor analysis identifies key rivals and their market share, informing competitive strategies and differentiation efforts.
The Taco Spot's top competitors based on cross-visitation are McDonald's (8.68%), Filiberto's Mexican Food (4.13%), Denny's (3.31%), In-N-Out Burger (3.31%), and Barro's Pizza (2.89%). McDonald's has a significantly higher cross-visitation rate.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience.
The Taco Spot experiences peak traffic between 9 AM and 8 PM, with the highest workload around noon (59.02%). Traffic is minimal between midnight and 8 AM, indicating a need for adjusted staffing during off-peak hours.
Understanding consumer segments allows for targeted marketing, improving engagement and ROI by tailoring messages to specific demographics.
The Taco Spot's consumer base shows affinity indexes of 100 for both Women and Men. Gen Y (116) and Gen Z (112) are overrepresented, indicating a high affinity, while Gen X (89) is underrepresented.